
Inés del Campo Gómez
@insdelcampogmez
Brand and product marketer at Samsung Spain, launching 30 products a year across TV, AV and Monitor.
What I'm looking for
At Samsung Electronics, I lead launches for 30 products a year across TV, AV and Monitor, defining messaging for PR, digital, retail and eCommerce. I also led The Frame’s 2025 social media and influencer campaign in Spain, which achieved 16% ROI against a 6% target.
At Neinver Europe HQ, I designed consumer-facing communications to unify the brand across 17 outlet centres in six European countries. Earlier, I worked on licensing campaigns and product launches at AWWG, led social media agency work for Paramount Network, Comedy Central and Pluto TV, and supported licensing strategy at Movistar+ (Telefónica). I’m aiming for a more strategic brand and product marketing role.
Experience
Work history, roles, and key accomplishments
Lead the launch of 30 products per year across TV, AV and Monitor, defining key messaging for PR, Digital, Retail and eCommerce. Led The Frame's 2025 social media and influencer campaign in Spain, achieving 16% ROI vs. a 6% target.
Brand and Communication Specialist
Neinver Europe HQ
Feb 2023 - Jan 2025 (1 year 11 months)
Designed consumer-facing strategy and communications to unify the brand across 17 outlet centres in 6 European countries. Coordinated local teams' marketing budget planning from HQ, ensuring brand consistency across Europe.
Licensing Marketing Specialist
Pepe Jeans, Hackett and Façonnable (AWWG)
May 2022 - Sep 2022 (4 months)
Coordinated campaign collaborations with licensing partners producing outsourced lines: capsule collections, footwear, accessories and sunglasses. Managed product launches, newsletters, social media campaigns and events, and analysed their results.
Marketing and Digital Engagement Coordinator
Paramount Network
Sep 2020 - May 2022 (1 year 8 months)
Led the social media agency team for Paramount Network, Comedy Central and Pluto TV. Created campaigns and digital strategy for licensed and original content, managing a €70K budget and its productions.
Marketing Intern, Sales, New Business and Channels
Movistar+ (Telefónica)
Apr 2019 - Oct 2019 (6 months)
Supported licensing strategy for exhibition and broadcasting rights and analysed new business opportunities.
Education
Degrees, certifications, and relevant coursework
ESDEN Business School
MBA, Business Management
2024 - 2025
Pursued an MBA in Business Management at ESDEN Business School from 2024 to 2025.
Universidad de Alcalá
Master's, Decision Making and Innovation
2021 - 2021
Completed a Master's in Decision Making and Innovation at Universidad de Alcalá in 2021.
Universidad Antonio de Nebrija
Bachelor's, Marketing and Commercial Communication
2016 - 2020
Earned a Bachelor's in Marketing and Commercial Communication from Universidad Antonio de Nebrija from 2016 to 2020.
Tech stack
Software and tools used professionally
Availability
Location
Authorized to work in
Salary expectations
Social media
Job categories
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