
Inisha Banerjee
@inishabanerjee
I build data-backed GTM strategies, client partnerships, and performance marketing campaigns.
What I'm looking for
At ORIX India, I own client account strategy and delivery for OEM partnerships across the Western region. I translate partner objectives into leasing and mobility proposals, coordinate internal execution, and support account growth through proactive stakeholder engagement.
At Pernod Ricard India, I built a 250+ stakeholder partnership database from 90+ field visits and created a channel-readiness dashboard that identified approximately 34% of sites for highest investment. I also planned and measured a pilot activation that delivered 350 footfall, 71% engagement, and a 62% conversion-to-trial rate.
I've supported product marketing at Darkmatter with hands-on Google Ads campaign work and developed GTM and sales strategy recommendations for Britannia Industries' protein bar launch. My field research for the Ladakh Football Awakening Project reached 200+ youth, with recommendations adopted by the AIFF.
I bring a research-driven approach to client strategy, market mapping, performance reporting, and go-to-market planning. I'm building on my MBA in Marketing from IMT Ghaziabad to contribute in performance marketing and client-facing account roles.
Experience
Work history, roles, and key accomplishments
Product Team
ORIX India
May 2026 - Present (5 months)
Owns client account strategy and delivery for OEM partnerships, acting as primary point of contact and translating client objectives into actionable proposals for leasing and mobility solutions.
Education
Degrees, certifications, and relevant coursework
IMT Ghaziabad
Master of Business Administration, Marketing
2024 -
Grade: 83.84%
Activities and societies: Exchange Semester: TBS Education, France (Jan–Mar 2025) — selected among 45 of 700 students; 10 CGPA
Pursuing a Master of Business Administration (PGDM) in Marketing at IMT Ghaziabad, with an exchange semester at TBS Education, France.
Savitribai Phule Pune University
Master of Science, Microbiology
2021 - 2022
Grade: Grade O
Completed a Master of Science in Microbiology with Grade O.
Calcutta University
Bachelor of Science, Microbiology
2020 -
Grade: 74.00%
Completed a Bachelor of Science (Hons.) in Microbiology with First Class Distinction.
Tech stack
Software and tools used professionally
Availability
Location
Authorized to work in
Job categories
Skills
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