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@indiracarvalho
Email Marketing Manager with expertise in Klaviyo
As an Email Marketing Manager with three years of experience, I have developed a proven track record in creating and optimizing campaigns to drive engagement and conversions. With expertise in Klaviyo and other email marketing platforms, I have honed my skills in list segmentation, automation, and metrics analysis. My passion lies in leveraging digital marketing to enhance customer relationships and drive business growth.
Throughout my career, I have successfully developed and executed email campaigns that have led to significant increases in customer engagement and conversion rates. I have also improved workflow efficiency and campaign effectiveness through process optimization and effective email strategies.
I am a results-driven professional with a strong background in psychology, which has enabled me to develop a deep understanding of consumer behavior and develop targeted marketing strategies that drive results. I am excited to bring my skills and expertise to a new role and continue to drive business growth through innovative email marketing solutions.
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Work history, roles, and key accomplishments
Fluxo E-commerce
Mar 2023 - Oct 2023 (7 months)
Led strategic email campaigns, achieving notable improvements in open rates and conversion growth. Utilized Klaviyo for traffic management and introduced advanced automation strategies to enhance campaign targeting.
Fashion Luxe
Dec 2022 - Mar 2023 (3 months)
Implemented and managed email campaigns, significantly boosting ROI and acquiring new customers. Developed segmentation strategies and created a VIP customer base, contributing to increased customer retention and brand engagement.
Meta Financial Solutions
Nov 2021 - Dec 2022 (1 year 1 month)
Developed and executed email campaigns for financial solutions, leading to a significant increase in customer engagement. Improved conversion rates and customer involvement through effective email strategies.
Degrees, certifications, and relevant coursework
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