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Letícia Andrade

@letciaandrade

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Marketing Specialist

Brazil

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What I'm looking for

I’m looking for a fully remote position that values work-life balance and respects working hours, while offering fair compensation. I’m especially interested in opportunities that allow me to grow professionally and further develop my skills in Marketing, particularly in areas such as digital strategy, content creation, and analytics.

Creative and results-driven Social Media Manager and Marketing Specialist with a passion for storytelling and a strong background in marketing and communications. Experienced in developing and executing content strategies, managing social media accounts, and building successful partnerships. Adept at using data to drive decisions and improve engagement. Looking to leverage skills and experience in a dynamic environment to create positive and impactful experiences.

Experience

Work history, roles, and key accomplishments

Social Media Marketing Intern

CIPIO.ai

Oct 2024 - May 2025 (7 months)

Contributed to influencer and creator campaigns to expand brand digital presence, built prospecting lists, segmented UGC creators using internal tools, and collaborated with Customer Success to boost engagement and campaign performance.

Influencer Outreach Creator Research UGC Analysis Campaign Management Relationship Building CRM Content Strategy performance reporting

Fundraising Mentor

Latin American Leadership Academy

Oct 2024 - Dec 2024 (2 months)

Coached a student to secure a US university scholarship by setting fundraising goals and action plans, conducting regular check-ins, and providing strategic mentorship and progress assessments.

Mentoring Fundraising Strategy Coaching Goal Setting Progress Monitoring Student Advising Communication

Finance Assistant

Transcompras Transp E Compras Comerciais Ltda

Mar 2022 - Aug 2023 (1 year 5 months)

Managed billing, payments, and accounts payable/receivable while implementing process improvements that reduced payment processing time by 35%, improving financial control and compliance.

Financial Control Invoicing Payment Processing Accounts Payable Accounts Receivable Process Improvement Tax Compliance Excel

Junior Marketing Assistant

OndaSkim

Oct 2021 - Mar 2022 (5 months)

Enhanced brand presence with engaging social content for corporate audiences, managed monthly content calendar, wrote LinkedIn and Instagram copy, and analyzed weekly metrics to inform content strategy.

Content Creation Social Media Copy Content Calendar Performance Analysis LinkedIn Instagram Content Database Trend Analysis

B2C Team Member

AIESEC

Aug 2021 - Jan 2022 (5 months)

Prospected and nurtured partnerships with universities and organizations, reached over 50 initial partners, produced newsletters and video content, and strengthened engagement with the young adult audience.

Partnership Development Prospecting Newsletter Writing Video Content Outreach Stakeholder Management Social Media Marketing

Relationship Manager

Oficina Propaganda

Jan 2020 - Apr 2021 (1 year 3 months)

Cultivated client relationships and supported agency growth by liaising between clients and creative teams, managing campaigns, and responding to client inquiries across channels.

Client Relationship Management Account Liaison Campaign Coordination Customer Service Communication Sales Support

Social Media Manager

Brazilian Institute of Languages

Oct 2020 - Dec 2020 (2 months)

Boosted the language school brand with engaging social content and a Black Friday campaign that resulted in 15 new enrollments; produced visual and video content and managed the monthly content calendar.