Iman Benchrifa
@imanbenchrifa
Strategic sales operations leader driving GTM execution and sales efficiency across EMEA.
United KingdomWhat I'm looking for
I am a strategic sales operations leader with deep experience partnering senior leadership to define and execute go-to-market strategy across EMEA, delivering forecasting rigor, territory and quota design, and sales efficiency initiatives.
Throughout roles at Zscaler, VMware, SAP and Cisco I led forecasting cadences, CRM and process adoption, sales compensation governance, and analytics programs that improved pipeline quality and forecast accuracy while scaling global sales operations.
I am multicultural and multilingual (English, French, Arabic), a diplomatic problem solver and change agent who builds stakeholder relationships, drives cross-functional alignment, and consistently delivers measurable business results.
Experience
Work history, roles, and key accomplishments
ZSStrategic Sales Operations partner for EMEA South, defined and executed GTM strategy, led forecasting cadence and analytics, and drove initiatives that increased sales efficiency across French and South European markets.
VMBusiness operations partner for Northern EMEA, redesigned monthly business reviews, drove forecast accuracy to +/-5%, led CRM adoption and supported SaaS and cloud partner growth.
SASupported global and EMEA sales leadership for HANA Enterprise Cloud, improved forecast and pipeline quality, standardized processes, and acted as EMEA sales trusted adviser driving deal execution and reporting.
SAManaged product portfolio pipeline and forecasting for UKI, governed sales targets and budgets, and reported monthly compensation performance with analytical validation.
CISales Compensation Segment Lead
Cisco
Sep 2009 - Nov 2013 (4 years 2 months)
Led sales incentives and commission programs for EMEA South, provided plan performance analysis to senior leaders, drove process improvements and delivered training across regions.
CICommissions Business Analyst
Cisco
Nov 2008 - Sep 2009 (10 months)
Managed monthly and quarterly commission calculations for assigned segments, ensuring accuracy and alignment with compensation policy.
CISales Co-ordinator
Cisco
Apr 2008 - Nov 2008 (7 months)
Supported key partner accounts, managed order processes and maintained business operations metrics for partner portfolio.
HESenior buyer for key commodities across 90 corporate branches, led tenders and negotiations, resolved supplier issues and ensured SLA compliance.
Education
Degrees, certifications, and relevant coursework
Unknown (institution in Paris)
Master's degree, Psychology
Grade: Passed with distinction
Master's degree in Psychology at Work completed with distinction in Paris in 2004.
Unknown (institution in Paris)
Bachelor's degree, Psychology and Human Studies
Grade: Passed with distinction
Bachelor's degree in Psychology and Human Studies completed with distinction in Paris in 2001.
Unknown (French Baccalaureate, Paris)
Baccalaureate (Sciences), Sciences
French Baccalaureate (Sciences stream) completed in Paris in 1999.
Availability
Location
United KingdomAuthorized to work in
Job categories
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