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Ifunanya Chukwu

@ifunanyachukwu

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Growth-focused engineer scaling mobile apps through paid, organic, and product-led growth.

United States

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What I'm looking for

I’m looking for a growth-focused role where I can lead acquisition and product-led experiments, scale mobile user growth, mentor teams, and drive measurable revenue outcomes in a fast-moving startup or product team.

I am a growth-focused engineer who builds and scales mobile apps using paid, organic, and product-led strategies. I prioritize measurable growth outcomes and design systems that compound user acquisition and revenue.

I have led paid acquisition channels (Meta Ads, Apple Search Ads, Google Ads) and achieved a $0.50 CPI while maintaining U.S. volume, and I implemented systematic A/B testing that contributed to 250K+ app downloads.

I founded and led consumer and agency products, bootstrapping an agency to $500K+ ARR and launching a behavior-change mobile app that reached 2K+ downloads and 100+ daily active users; I also built creator-led UGC engines producing 1M+ organic views.

I combine product, UX, content, and analytics to drive retention, engagement, and revenue, and I enjoy mentoring teams, training local partners, and building operational systems that improve performance and response times.

Experience

Work history, roles, and key accomplishments

Growth Manager

Minimalist Launcher

May 2025 - Nov 2025 (6 months)

Scaled user acquisition via Meta Ads and Apple Search Ads to $0.50 CPI while maintaining US volume and implemented creator-led UGC and A/B testing that contributed to 250K+ app downloads and 1M+ organic views.

Meta Ads Apple Search Ads A B Testing ASO Analytics

Founder and Growth Lead

Screen Time Buddy

Mar 2024 - Nov 2025 (1 year 8 months)

Built and launched a behavior-change mobile app, driving 2K+ downloads and 100+ daily active users through product-led and organic growth while improving retention via UX-driven features and content strategies that produced recurring revenue growth.

Product Led Growth Retention UX Research Content Strategy Organic Growth Mobile Analytics

Digital Media Coordination Support Adviser

Adam Smith International

Apr 2023 - Apr 2024 (1 year)

Launched and scaled digital platforms from zero across multiple regions, built a real-time brand monitoring system, and trained 20+ local partners to improve digital storytelling, reach, and engagement.

Digital Strategy Training Content Production Stakeholder Management Audience Growth Risk Mitigation

Founder and Growth Manager

Power Insights PI Inc.

Apr 2019 - Nov 2023 (4 years 7 months)

Bootstrapped and scaled a digital marketing agency to $500K+ ARR in three years, led paid acquisition, content, and CRO for 10+ international clients, and built a 10-person team driving client acquisition through high-performing video and content strategies.

Paid Acquisition Google Ads Meta Ads CRO Team Leadership Client Growth Revenue Operations

Education

Degrees, certifications, and relevant coursework

Founders, Inc.

Certificate, Startup Accelerator

2025 - 2025

Activities and societies: Participated in a one-month accelerator covering product growth, go-to-market strategies, and scaling mobile/SaaS businesses.

One-month accelerator program focused on developing and growing mobile apps and SaaS businesses in San Francisco.

University of Duhok

Bachelor of Engineering, Computer Engineering

2013 - 2017

Activities and societies: Studied topics including computer hardware, software, OOP, C++ and assembly languages, MATLAB, AutoCAD, computer networking, robotics, control systems, and PLC.

Completed a Bachelor's in Computer Engineering covering hardware, software, OOP, C++, assembly, networking, control systems, MATLAB, AutoCAD, and robotics.