Ibnu Welas
@ibnuwelas
Sales & Marketing Lead driving data-driven growth across B2B and B2C markets.
What I'm looking for
I’m a Results-driven Sales & Marketing professional with 3+ years of experience across finance, property, and digital advertising industries. I’ve managed campaign performance for Spotify Ads, led sales initiatives, and delivered data-driven insights through structured reporting to improve full-funnel performance from awareness to conversion.
I build strong client relationships and collaborate cross-functionally to develop tailored strategies that increase revenue. From SWOT analysis and funnel optimization to team mentoring, I continuously refine sales strategy, optimize performance, and support stakeholders through negotiation and closing.
Experience
Work history, roles, and key accomplishments
Global Account Coordinator
Spotify Ads
Aug 2024 - Nov 2024 (3 months)
Managed campaign performance for global advertising clients across finance, property, and digital advertising industries. Developed tailored campaign strategies, optimized underperforming campaigns, and delivered data-driven insights through structured reporting to improve full-funnel performance.
Sales Lead Supervisor
Infinity 8 Pro
Jun 2023 - Jun 2024 (1 year)
Led sales strategy and execution for Instagram-based business accounts, guiding agents to set up and optimize performance. Conducted SWOT analysis, monitored results, implemented data-driven improvements, and provided weekly/monthly reporting to support better decisions.
Client Relationship Officer
Lamudi Indonesia
Jan 2022 - May 2023 (1 year 4 months)
Built and maintained property-sector client relationships, converting cold leads into qualified clients through effective communication. Negotiated between clients, banks, and developers to close deals and generated repeat business through ongoing relationship management.
Client Marketing Officer
Mandiri Utama Finance
Apr 2021 - Nov 2021 (7 months)
Managed dealer partnerships to drive financing sales and supported sales teams with financial calculations and loan proposals. Assessed financial eligibility, structured proposals, and exceeded monthly sales targets.
Education
Degrees, certifications, and relevant coursework
Universitas Diponegoro
Bachelor of International Relations, International Relations
2012 - 2019
Earned a Bachelor’s degree in International Relations at Universitas Diponegoro from 2012 to 2019.
Availability
Location
Authorized to work in
Job categories
Skills
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