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@ullikurniawan
Results-driven Marketing Supervisor with expertise in consumer behavior.
I am a results-driven Marketing Supervisor with over 6 years of experience in the motorcycle financing industry. My career has been marked by a strong ability to lead marketing teams, execute targeted campaigns, and manage dealer partnerships effectively. I have a proven track record of driving customer acquisition and achieving sales targets while maintaining high credit quality. My analytical thinking and proactive problem-solving mindset have been key to my success in this competitive field.
In my most recent role as Head of Marketing at PT BCA Finance, I supervised a team and consistently met monthly sales targets. I built strong relationships with stakeholders and local dealers, developed sales pipelines, and organized promotional events that enhanced brand visibility. My leadership skills were instrumental in achieving 100% of monthly sales targets for two consecutive months, while ensuring credit quality remained at an impressive 2%.
With a Bachelor’s Degree in English Education and a GPA of 3.94, I have also been recognized for my academic achievements, including winning a speech competition and being named the Best Student in my department. I am passionate about understanding consumer behavior and market trends, and I am eager to bring my expertise to a dynamic team that values strategic marketing initiatives.
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Work history, roles, and key accomplishments
PT BCA Finance
Sep 2024 - Apr 2025 (7 months)
Supervised a team of 3–5 persons to consistently meet monthly sales targets and built strong relationships with BCA stakeholders and local dealers. Developed sales pipelines, visited prospective corporate clients, and organized promotional events. Achieved 100% of monthly sales targets for two consecutive months while maintaining credit quality at 2%.
PT BCA Multi Finance
Apr 2019 - Aug 2024 (5 years 4 months)
Led a marketing team of 3–5 across three branch offices, fostering strong dealer networks and internal stakeholder cooperation. Executed marketing strategies to attract new clients and improve brand presence. Maintained SLA performance and controlled loan quality, successfully achieving sales targets for three consecutive months.
Halo BCA
Mar 2017 - Jul 2018 (1 year 4 months)
Managed an average of 60 daily inbound calls, delivering top-tier customer service and resolving diverse inquiries related to banking products and transactions. Submitted daily reports summarizing customer feedback and operational issues. Maintained accurate records and conducted follow-ups on complex cases.
Degrees, certifications, and relevant coursework
Bachelor’s Degree, English Education
Grade: 3.94
Activities and societies: Winner, Speech Competition – English Festival, Bung Hatta University (2015)
Completed a Bachelor's Degree in English Education. Awarded Best Student in English Department in 2012 and 2014. Received scholarships for the academic years 2012/2013 and 2014/2015.
Software and tools used professionally
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