Hilda Cárdenas
@hildacardenas
I am a marketing professional with 10+ years delivering events and client success.
What I'm looking for
I am a licensed marketing professional with more than ten years designing and delivering events and campaigns for major brands. I focus on service quality, clear communication and operational efficiency to meet objectives.
I have led account teams and coordinated marketing and planning across regional markets including Central America, the US and Colombia, managing budgets, presentations and production timelines. At ARS Publicidad I handled brief development, project planning, status reporting and budget control; at PENTA I supervised key accounts and international events.
I bring hands-on experience with media and event platforms like Canva, Virbela and Virtway. I also use Dropbox, Google Drive, Zoom and Teams regularly and have basic audiovisual editing skills.
I seek opportunities to lead accounts, produce impactful events and raise client satisfaction through strategic planning, team leadership and data-driven decisions. I value initiative, adaptability and clear communication to deliver measurable results.
Experience
Work history, roles, and key accomplishments
Account Manager
ARS Publicidad
May 2024 - Jul 2025 (1 year 2 months)
Led project briefs, planned and tracked timelines, executed production orders and managed budgets and media plan compliance while delivering weekly client status reports.
Account Lead
Penta Agencia de Marketing
Nov 2018 - Jul 2022 (3 years 8 months)
Managed key accounts across Central America, the US and Colombia; prepared budgets and production estimates, supervised staff and delivered client status reports to ensure campaign execution.
Marketing & Planning Coordinator
Corporación Marmaz, S.A.
Jan 2015 - Mar 2016 (1 year 2 months)
Owned marketing strategies and positioning across active markets (Colombia, Perú, Ecuador, Argentina, Uruguay, México, EEUU), coordinating regional branches to implement marketing plans.
Marketing & Planning Supervisor
Agencia de Viajes Omega, C.A.
Apr 2009 - Feb 2014 (4 years 10 months)
Captured and maintained corporate accounts through events and activities, developed procedural manuals and sales analysis, and tracked service quality metrics to grow the corporate client base.
Education
Degrees, certifications, and relevant coursework
Universidad Metropolitana
Diplomado Trade Marketing, Trade Marketing
Completed a Diplomado in Trade Marketing at Universidad Metropolitana in 2025.
Universidad Metropolitana
Master Gerencia de Innovación y Liderazgo, Gerencia de Innovación y Liderazgo
Completed Master Gerencia de Innovación y Liderazgo at Universidad Metropolitana in 2020.
Caribbean International University
Bachelor Degree in Business Marketing, Business Marketing
Completed a Bachelor Degree in Business Marketing in 2012.
Availability
Location
Authorized to work in
Job categories
Skills
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