Alejandro Quintero
@alejandroquintero
I lead marketing operations and project portfolios that improve profitability, delivery, and client outcomes.
VenezuelaWhat I'm looking for
At BSM Mercadeo Estratégico, I lead financial and operational planning for marketing, creative, digital, audiovisual, and technology portfolios, managing 15+ active accounts and cross-functional teams of up to 25 professionals. I've strengthened project governance, resource planning, profitability, risk control, and AI-enabled workflows across more than 150 projects for 120+ brands.
I've reduced Grupo Mantex monthly costs by 37%, helped increase Firestone Venezuela's monthly service fee by 77%, recovered Fibex Telecom delivery performance from approximately 40% to more than 90%, and supported a Grupo Ferrara campaign that sold out inventory in under one month. Earlier, I directed commercial operations, vendor networks, pricing, production, and B2B delivery at EQ Publicidad.
Experience
Work history, roles, and key accomplishments
Finance & Operations Director
BSM Mercadeo Estratégico
Jan 2022 - Present (4 years 7 months)
Lead financial and operational planning, including cash flow, revenue forecasting, pricing, profitability, budgets, and resource planning. Oversee portfolios of 15+ active accounts and multiple concurrent projects, establishing governance systems and leading cross-functional teams.
Director of Operations / Creative Project Manager
BSM Mercadeo Estratégico
Jan 2013 - Dec 2022 (9 years 11 months)
Managed 5-8 concurrent projects across portfolios of more than 15 active accounts. Translated creative and commercial briefs into execution plans, coordinating teams across design, production, web development, and account management.
Commercial Operations & Sales Director
EQ Publicidad
Jan 2010 - Dec 2013 (3 years 11 months)
Directed commercial operations and production through a network of outsourced vendors and production partners. Managed discovery, pricing, proposals, vendor selection, planning, production, quality control, and delivery of B2B projects.
Education
Degrees, certifications, and relevant coursework
Universidad José Antonio Páez
Bachelor's Degree, Marketing
Completed a Bachelor's Degree in Marketing.
Universidad de Carabobo
Undergraduate Studies, Mechanical Engineering
2005 - 2010
Pursued undergraduate studies in Mechanical Engineering, but did not complete the degree.
Tech stack
Software and tools used professionally
Availability
Location
VenezuelaAuthorized to work in
Job categories
Skills
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