Looking for a job

David Cedeño

@davidcedenod

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I drive B2B growth, event operations, and e-commerce strategy for consumer brands.

Venezuela

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What I'm looking for

I'm looking to build on my commercial and operational experience through opportunities in e-commerce, email marketing, and campaign management while driving B2B growth, key-account relationships, and operational execution.

At Empresas Polar, I coordinate events and sponsorship activations for P.A.N., Pepsi, Gatorade, and Polar Pilsen, managing suppliers, internal clients, and budgets exceeding $4.5M. I lead end-to-end logistics for 2,300+ BTL activations and on-site teams of 200+ through contracted vendors.

I've managed B2B key accounts and commercial operations at wawa and Ticketplate, using HubSpot and Odoo while delivering large-scale brand activations and events for up to 10,000+ attendees. As part of Ticketplate's Venezuelan founding team, I worked in a high-ownership environment across account management, sales reporting, and financial reporting.

I'm expanding my commercial and operational foundation through e-commerce, email marketing, campaign management, and Klaviyo certification.

Experience

Work history, roles, and key accomplishments

Current

Event Coordinator

Current

Empresas Polar

Sep 2024 - Present (1 year 11 months)

Manage relationships with internal clients across major consumer brands, negotiate with suppliers, and coordinate owned event properties and sponsorship activations. Lead on-site teams of 200+ people and coordinate logistics for 2,300+ BTL activations using SAP.

SAP Event Management Supplier Negotiation Budget Management Sponsorship Activation BTL Activations Team Leadership Logistics

Business Development Representative

Wawa

Sep 2023 - Aug 2024 (11 months)

Managed B2B relationships and key accounts for consumer brands including Polar, Forum, and Nestlé. Ran CRM-based sales processes in HubSpot and supported accounting operations through Odoo ERP.

B2B Sales Account Management HubSpot Odoo Event Logistics Brand Activation

Account Manager

Ticketplate

Jan 2022 - Aug 2023 (1 year 7 months)

Managed B2B relationships with key accounts in the events industry and led teams of 30+ people delivering large-scale events, including access control planning for gatherings of 10,000+ attendees. Prepared sales and financial reporting for completed events and was a founding team member for the company's Venezuelan subsidiary.

B2B Account Management Event Management Access Control Planning Sales Reporting Financial Reporting Team Leadership Stakeholder Management

Online Sales Coordinator

Inteligensa

Aug 2020 - Feb 2022 (1 year 6 months)

Defined and executed e-commerce strategy across multiple business lines. Built and managed brand presence and product listings on MercadoLibre, and handled online sales inquiries and customer service via email and phone.

E commerce Strategy MercadoLibre Product Listing Customer Service Email Communication Phone Communication

Education

Degrees, certifications, and relevant coursework

Universidad Simón Bolívar

Bachelor of Science, Production Engineering

2016 - 2023

Grade: 4.11/5.0

Activities and societies: President, Federación de Centros de Estudiantes (Nov 2019 – Aug 2022); President, Student Directorate (Nov 2018 – Oct 2019).

Pursued a Bachelor of Science in Production Engineering, graduating with a GPA of 4.11/5.0.