Looking for a job

Hetvi Upadhyay

@hetviupadhyay

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I turn customer insights into email, lifecycle, and content marketing.

India

Message

What I'm looking for

I'm looking for a remote or global-team marketing role where I can build email, lifecycle, CRM, and content campaigns, learn from experienced marketers, and turn customer insights into measurable growth.

I've engaged 200+ customers per shift at Daymon Worldwide Canada, building practical instincts in audience psychology, persuasion, and adapting messages in real time. I also supported 10+ new-store promotional campaigns and trained new hires through clear, repeatable coaching.

I'm now applying that customer-first perspective to email, lifecycle, and content marketing through Klaviyo, CRM segmentation, and full-funnel case studies. For YBP Skin, I created a brand audit, a three-email welcome flow, and an Instagram growth strategy; earlier, I produced 27 Instagram Reels at InteliGenes Technologies that increased weekly views by roughly 40%.

Experience

Work history, roles, and key accomplishments

Sales Advisor / Product Demonstrator

Daymon Worldwide Canada Inc.

Aug 2023 - Jan 2026 (2 years 5 months)

Engaged 200+ customers per shift, adapting messaging in real time to each customer's needs. Promoted to a training role after one year and onboarded 2 new hires.

Customer Engagement Persuasion Training Onboarding

Applied Marketing Project

Local Business Growth Initiative

Jan 2023 - Dec 2023 (11 months)

Partnered with a local family farm to grow farmers'-market visibility using organic, zero-budget outreach. Applied consumer-psychology coursework to build trust-based, word-of-mouth traction.

Marketing Strategy Storytelling Direct Engagement

Social Media Marketing Intern

InteliGenes Technologies

Jul 2021 - Oct 2021 (3 months)

Produced 27 Instagram Reels independently, turning content briefs into finished, on-brand video content. Grew weekly video views by roughly 40% at peak on an account with little prior engagement.

Instagram Reels Content Creation Video Production Content Planning Remote Collaboration

Education

Degrees, certifications, and relevant coursework

Seneca Polytechnic

Postgraduate Diploma, Global Business Management

2023 - 2024

Pursued a Postgraduate Diploma in Global Business Management with coursework in marketing strategy, consumer behaviour, branding, and business communication.