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Kshashwat Saini

@kshashwatsaini

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Aspiring marketing professional with expertise in AI-driven strategies.

India

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What I'm looking for

I am looking for a role that fosters creativity and innovation, where I can contribute to impactful marketing strategies and grow within a collaborative team.

As a passionate marketing professional, I have honed my skills through diverse experiences in startups and established companies. Currently, I am part of the Founders' Office at GetCrux, a Y Combinator-backed startup, where I contribute to finance, marketing, and growth strategies. My efforts have led to a remarkable 2.5X increase in monthly demo calls and significant engagement through product launches.

Previously, I interned at Blinkit (Zomato), where I achieved a 10X growth in Brand Insights ARR, showcasing my ability to drive B2B vertical growth. My journey also includes impactful roles at Multiply.club, where I developed content strategies that resulted in increased user retention and engagement. I thrive in dynamic environments and am committed to leveraging my skills to create meaningful marketing solutions.

Experience

Work history, roles, and key accomplishments

Current

Founders’ Office

Current

GetCrux

Jun 2024 - Present (11 months)

Working directly with the founders at GetCrux, an AI Performance Marketer startup, focusing on finance, admin, legal, sales, and marketing strategies. Achieved significant growth in demo calls and managed product launches, user engagement, and compliance operations.

AI Tools Marketing Strategy Lead Generation User Engagement Compliance Management Webflow Hotjar Intercom Mailmodo Data Analysis

Category Monetisation Intern

Blinkit (Zomato)

Oct 2023 - Jun 2024 (8 months)

As a Category Monetisation Intern at Blinkit, I scaled Brand Insights ARR by 10X through acquiring over 200 brands. I created content for B2B product adoption and managed cross-functional coordination for campaigns.

B2B Marketing Content Creation Brand Campaign Management Coordination Performance Metrics Email Marketing

Marketing Intern

Multiply.club

Feb 2023 - Oct 2023 (8 months)

As a Marketing Intern at Multiply.club, contributed to content strategy and engagement metrics. Authored numerous content pieces, scripted videos, and created push notifications, significantly enhancing user retention and engagement.

Content Writing Video Scripting Push Notifications Engagement Metrics Creative Briefs Social Media Strategy User Retention Content Strategy Digital Marketing Analytics

Education

Degrees, certifications, and relevant coursework

University of Delhi

Bachelor of Management Studies, Management Studies

2021 - 2024

Grade: 6.85/10

Activities and societies: Led the Entrepreneurship Cell, consulted NGOs on various projects, and developed business operation templates.

Pursued a Bachelor of Management Studies with a major in Marketing. Served as President of the Entrepreneurship Cell, leading over 100 members and organizing events focused on product development and marketing. Initiated a project called Pixapages, generating revenue through business operations templates.