Haley Cogan
@haleycogan
I create social content and marketing strategy that builds brand engagement.
United StatesWhat I'm looking for
I've supported marketing and social media work at Manthey Hospitality, 22Squared, and LEVERAGE, creating content, tracking campaigns, and translating audience insights into stronger brand activity.
At 22Squared, I researched Hispanic markets, Gen Z, consumer behavior, competitor activity, and emerging trends for Publix Supermarket sports partnerships and campaigns. I also developed newsletters, weekly updates, and thought leadership to inform agency marketing strategy.
At Manthey Hospitality and LEVERAGE, I helped deliver social campaigns through content creation, asset coordination, influencer and media research, digital asset management, promotional materials, and campaign tracking.
Through the University of South Florida American Marketing Association, I've led marketing and fundraising committees, managed digital platforms, and increased social engagement by 25% through community management, video production, reporting, and optimization recommendations.
Experience
Work history, roles, and key accomplishments
Enhance customer relationships by delivering personalized service, making product recommendations, and maintaining brand integrity. Maintain high attention to detail when executing cleanliness, freshness, and visual standards.
Marketing Intern
Manthey Hospitality
Sep 2024 - May 2025 (8 months)
Aided with social media campaigns and projects by filming and creating content led by the Social Media Manager. Researched new media contacts and influencers for collaborations and media support for holiday and special event launches.
Strategy Intern
22Squared
Jun 2024 - Aug 2024 (2 months)
Monitored competitor activity and emerging trends, sharing insights and recommendations to improve performance and brand presence. Developed monthly newsletters, weekly updates, and thought leadership pieces distributed to the agency to inform marketing strategy.
Marketing Intern
LEVERAGE
Jan 2024 - May 2024 (4 months)
Analyzed performance metrics and suggested improvements to content adhering to department branding. Collaborated with Account Managers to create infographics, flyers, and other promotional materials.
Education
Degrees, certifications, and relevant coursework
University of South Florida
Bachelor of Science, Integrated Public Relations and Advertising
2022 - 2025
Pursued a Bachelor of Science in Integrated Public Relations and Advertising with a minor in Mass Communication.
Tech stack
Software and tools used professionally
Availability
Location
United StatesAuthorized to work in
Job categories
Skills
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