Hailee Zapata

Owns overall strategy and execution for Promevo's Google alliance, growing Google-sourced pipeline 325% and scaling MDF allocation from $50K to $1.3M+.

Owned deal registration process ensuring 100% documentation accuracy and built a multi-tier partner ecosystem including distributors and OEMs.

Drove partner marketing programs to strengthen alliances and maximize partner marketing funds, securing over $1,000,000 in marketing funds.

Led the marketing department and executed company brand strategy, directing content strategy across web, social, TV, and radio channels.

Supported marketing department in executing brand strategy and content across digital channels.

Managed contract negotiation and maintenance for 200+ partner accounts and developed sales presentations to secure key accounts.

Built long-term relationships with account holders and managed business development and sales strategy across a defined territory.

Led strategy, production, and execution of all marketing and event operations, building a network of third-party vendors.

Bachelor of Arts in Marketing with a minor in Advertising and Public Relations.