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Gunjan Bhardwaj

@gunjanbhardwaj

Regional field marketer at Elastic delivering conferences, executive events, and integrated campaigns across EMEA and APAC.

India

Message

At Elastic, I lead end-to-end execution of conferences, trade shows, executive roundtables, customer events, and partner activations across EMEA and APAC. I plan event operations and work with cross-functional teams to shape objectives, audiences, messaging, and follow-up.

I build integrated event campaigns and sales enablement resources, translating AI, Search, Security, and Observability capabilities into clear customer-facing narratives. I also track registrations, attendance, engagement, influenced pipeline, and marketing KPIs to inform program optimisation.

At Denave India Pvt. Ltd., I executed integrated demand generation programs that contributed to ₹2.5M+ pipeline, and managed newsletter strategy that generated 45–50% of overall website traffic. I’ve also built a professional audience through LinkedIn and Threads content on technology, AI, and marketing, generating 769K+ organic views.

Experience

Work history, roles, and key accomplishments

Current

Sr. Marketing Coordinator - Regional Field Marketing

Current

Elastic

Jul 2024 - Present (2 years 3 months)

Led end-to-end execution of Elastic's flagship conference, tradeshows, third-party events, executive roundtables, customer events, partner activations, technical workshops, webinars, and hospitality experiences across EMEA and APAC markets. Partnered with Sales, Product Marketing, Customer Success, Solutions Engineering, Alliance, and Partner Marketing teams to define event objectives, audiences,

Marketing & Communications Executive

Denave India Pvt. Ltd.

Nov 2022 - Jul 2024 (1 year 8 months)

Executed integrated demand generation programs spanning executive events, webinars, partner programs, digital campaigns, podcasts, newsletters, and paid media, contributing to ₹2.5M+ pipeline. Managed end-to-end campaign and event operations including audience segmentation, stakeholder coordination, lead management, reporting, and performance optimisation.

Demand Generation Event Marketing Webinars Partner Programs Digital Campaigns Podcasts Newsletters Paid Media Audience Segmentation Lead Management Reporting Performance Optimization Brand Repositioning Thought Leadership Speaker Outreach Social Media Executive Communication ROAS Budget Management

Digital Marketing Executive

WASP3D – Beehive Systems

Mar 2022 - Nov 2022 (8 months)

Developed GTM campaigns, technical product messaging, demonstrations, customer-facing content, and sales collateral for broadcast technology solutions across global markets. Partnered with Product, Sales, and Engineering teams to translate complex technical capabilities into clear customer value propositions and integrated marketing campaigns.