Gloria Asiko

Developed and executed a national merchandising strategy across all supermarket chains, resulting in increased shelf presence and sales growth. Collaborated with cross-functional teams to optimize product placement, enhancing customer engagement and basket size.

Orchestrated strategic initiatives resulting in significant sales and revenue growth, establishing TIBU Health as a key player in the healthcare industry. Signed Service Level Agreements (SLAs) with healthcare providers, ensuring clear terms of engagement, service delivery, and performance metrics.

Managed key retail chain accounts and oversaw the implementation of channel distribution strategies. Developed trust relationships with major clients, ensuring optimal stock levels and customer satisfaction.

Managed key accounts (Carrefour, Chandarana Healthy U, and Zucchini), ensuring optimal stock levels and customer satisfaction. Developed trust relationships with major clients and expanded relationships by proposing solutions that met their objectives.

Established new accounts by organizing and planning daily work schedules to build on existing or potential sales outlets. Grew the general trade by identifying and addressing gaps in the market.

Recruited and supervised a retail team of 3 direct reports, enhancing merchandising strategies and ensuring product availability. Developed and executed strategic plans to expand the distributor network, resulting in a 30% increase in sales revenue within 6 months.

Currently pursuing a Diploma in Professional Marketing at Simon Page College of Marketing, with an expected completion in 2025. This program focuses on advanced marketing strategies and practices.

Studied Molecular and Cellular Biology at Kenyatta University from 2009 to 2013. This program provided a strong foundation in biological sciences.

Completed a certification in Computer Packages Microsoft Office at Dawn to Dusk Computer College in 2008. This certification provided essential skills in various Microsoft Office applications.