Open to opportunities

George Hoffman

@georgehoffman

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Marketing and media revenue leader driving multimillion-dollar growth.

United States

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What I'm looking for

I am seeking a senior sales or account leadership role where I can drive integrated sponsorship revenue, mentor teams, and collaborate cross-functionally to build mission-aligned campaigns and measurable growth.

I am a strategic, results-driven media sales and sponsorship leader with 15+ years of experience driving revenue across digital, audio, video, print, and live events. I have a proven record managing multimillion-dollar books of business, building senior-level client relationships, and developing integrated, mission-aligned marketing solutions that deliver measurable ROI.

Throughout my career I’ve expanded annual books of business, led and mentored sales teams, and consistently exceeded targets through consultative selling, sponsorship strategy, and cross-functional collaboration. I combine deep technical familiarity with ad platforms and CRM systems with a client-first approach to design customized, compliant campaigns that increase brand awareness and audience engagement.

Experience

Work history, roles, and key accomplishments

Current

Account Manager

Current

Central Florida Public Media

Jan 2025 - Present (1 year)

Manage and grow a diversified portfolio of corporate, nonprofit, and agency sponsors across on-air, digital, podcast, and live event platforms, driving new sponsorship revenue and designing FCC-compliant multi-platform programs that increase brand awareness and audience engagement.

Sponsorship Sales Consultative Selling Cross Functional Collaboration performance reporting Audience Targeting Campaign Optimization

Advertising Account Executive

Gannett

Jan 2019 - Jan 2025 (6 years)

Managed and expanded a $1.8M+ annual book of business by selling integrated print, digital, and social advertising solutions, consistently exceeding revenue goals and leveraging first-party data and performance analytics to drive sustained growth.

Account Management Salesforce Audience Targeting Performance Analytics Prospecting Upselling

Account Executive, Advertising Sales

NewYork Public Radio

Jan 2013 - Jan 2017 (4 years)

Drove new business growth, scaling annual quota from $500K to $2M by selling premium digital audio advertising across streaming and podcast inventory and building senior-level relationships with national brands and agencies.

Audio Advertising New Business Development Strategic Partnerships Negotiation Agency Revenue Growth

Senior Multimedia Account Manager

The Village Voice

Jan 2012 - Jan 2013 (1 year)

Closed $1M+ in revenue in first year, increasing weekly billing and expanding multi-platform revenue by 30% through digital, print, mobile, and rich media solutions while securing major event sponsorships.

Digital Sales Event Sponsorships Rich Media Client Acquisition

Advertising Sales Manager

Mongoose Atlantic

Jan 2006 - Jan 2012 (6 years)

Led and mentored a team of five account executives against a $3.5M annual target, defining sales strategy across print and digital, hiring and developing talent, and collaborating with marketing, events, and development teams to support integrated revenue initiatives.

Team Leadership Sales Strategy Recruitment Training Development Revenue Forecasting Cross Functional Collaboration