At Fortanix, I manage HubSpot operations and built an AI-assisted demand generation pipeline for its Confidential AI product line, using Claude Projects and Gemini Gems to define the ICP, identify target accounts, and personalize outreach.
I redesigned the email infrastructure across four subdomains, reversing a deliverability decline across 200,000 contacts. Open rates grew from 8.9% to 15.1%, and CTR grew from 0.3% to 6.6%.
I also built a custom GoTo Webinar–HubSpot integration that syncs joining links and triggers reminders, and designed a use-case tagging system that profiles about 25,000 contacts across nine product lines.
Earlier, I led CRM implementations and automation for client accounts at Sales Pipeline Velocity, and built CRM workflows and campaigns at Rise, Phable Care, and BYJU'S. I use analytics and reporting to inform campaign, pipeline, and event investment decisions.
