Frankie Luis Garcia is a multidisciplinary creative director, strategist, and entrepreneur with a strong track record of building brands that convert—especially in the political, lifestyle, and nonprofit sectors. He is the founder and CEO of Kalorama Studios, a creative production agency based in Washington, D.C., where he has led over 88 marketing, video, and branding projects for think tanks, trade associations, and advocacy campaigns. In just 21 months, he generated $134K in revenue, driving 67% year-over-year growth, and closed $100K in deals through outbound, referral, and organic LinkedIn marketing.
At Kalorama, Frankie built high-trust relationships with C-suite clients, repositioned brand messaging for flagship conferences, and executed full creative overhauls that led to strategic renewals and high-value wins. His leadership includes managing a 4-person freelance team, delivering scalable creative systems, and advising on go-to-market and visual storytelling strategies.
Previously, Frankie served as Director of Marketing and Communications at 4africa, a $5M nonprofit operating in Uganda and South Sudan. After being promoted within 5 months, he redesigned the recurring donor journey, increased donor retention, and launched the nonprofit’s first VR iOS app—an immersive storytelling tool that generated new ARR and positioned the organization at the forefront of digital donor engagement.
Frankie also co-founded the nonprofit division of Direct Development, a digital agency serving faith-based and higher ed organizations. There, he scaled an international charity’s digital giving from $27K to $160K, led a team of marketing managers overseeing $475K in annual retainers, and achieved 86% client renewal through smart, data-informed strategy.
Strengths & Skills:
Creative direction, brand development, and content strategy
Account-based marketing (ABM), video storytelling, and VR
Funnel design, SEO, donor/customer engagement, and analytics
Leadership of cross-functional teams and client accounts
Industries: Political, lifestyle, Catholic, higher ed, nonprofit