At Nordweg Brasil, I manage marketing for e-commerce and sales channel strategies in Brazil, the U.S., and Europe. I also founded Cabin Decore, an online home decor store now structured to operate independently under my partner’s administration.
At Grupo Silveira Sulina, I set up marketing and e-commerce departments from scratch, creating the digital and logistics operations with an internal team and performance and content strategies. At Verosenso, I consolidated marketing and e-commerce operations and established team structures, goals, and metrics.
As a Consultant at LuiggiLuiggi Consultoria, I delivered big data and data science intelligence projects and implemented and mentored more than 50 e-commerce businesses, including projects for O Boticário (Colômbia), Arezzo, Lojas Pompéia, TOK, Lebes, and Panvel. Earlier, I co-founded Publibrand Agência de Marketing Digital and worked on marketing and digital design projects for brands including Coca-Cola, Gerdau, and Votorantim.

