Open to opportunities

Fang H

@fangh

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Senior Account Manager with expertise in gaming and marketing strategies.

Taiwan

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What I'm looking for

I am seeking a dynamic role that fosters innovation and collaboration, where I can leverage my expertise in gaming and marketing to drive significant business growth.

I am a results-driven Senior Account Manager with extensive experience in the gaming industry, having successfully led regional operations in Greater China at RTB House. My tenure there was marked by an impressive 350%+ year-over-year revenue growth, achieved through strategic collaborations with over 20 top clients on global marketing campaigns. I take pride in my ability to revamp internal processes, which improved operational efficiency by 30-40% and enhanced campaign performance.

Prior to my role at RTB House, I honed my skills at Google Shanghai, where I achieved record-high revenue growth of 80% year-over-year from top gaming publishers. My strategic partnerships and innovative product solutions generated significant incremental revenue and reduced data discrepancies, ultimately leading to a 100% ROI uplift. My experience also includes a pivotal internship at Amazon, where I developed a comprehensive go-to-market plan for Kindle's online literature content.

Experience

Work history, roles, and key accomplishments

Current

Senior Gaming Account Manager

Current

RTB House Greater China

Nov 2022 - Mar 2024 (1 year 4 months)

Led regional gaming operations in Greater China, achieving over 350% YoY revenue growth while collaborating with over 20 top clients on global marketing campaigns. Revamped internal creative tools and processes, improving operational efficiency by 30-40% and enhancing campaign performance.

Account Management Revenue Marketing Campaigns Team Leadership Data Analysis

Senior Account Manager

Google Shanghai

Jul 2018 - Oct 2022 (4 years 3 months)

Achieved record-high revenue with 80% YoY growth from top gaming publishers through strategic partnerships and product innovation. Led cross-functional programs generating eight-digit incremental revenue and reduced data discrepancies significantly, enhancing ROI.

Account Management Revenue Strategic Partnerships Product Innovation Data Analysis Policy Development

MBA Intern, Content Acquisition Manager

Amazon Beijing

Jun 2017 - Sep 2017 (3 months)

Developed Kindle’s go-to-market plan for online literature content, including market evaluation and direct-to-customer marketing strategies for 2018.

Product Positioning Marketing Strategies Content Acquisition Project Management Customer Engagement

Marketing and Operations Associate

Garena

Mar 2014 - Mar 2016 (2 years)

Optimized app user retention and product strategy in APAC by leading user research to identify business challenges, resulting in 2M downloads and positioning BeeTalk as the #1 social app at launch.