Open to opportunities

Cnn Lin

@cnnlin

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Goal-oriented and data-driven Ecommerce Manager

Taiwan

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What I'm looking for

Looking for a challenging role that leverages my digital transformation expertise to drive business growth and team success in a dynamic and ambiguous environment.

As a seasoned Ecommerce Manager with 8 years of experience, I have a proven track record of driving digital transformation and achieving remarkable growth in online sales and ROAS. With a strong passion for managing all digital aspects, I thrive in ambiguous environments and excel in leading diverse teams to success.

In my current role as a regional Ecommerce Manager, I have collaborated with teams from 9 countries to fine-tune 4P strategies, conduct go-to-market activities, and achieve over 100% YoY growth in Paid mkt ROAS and contribute to a sales qty increase of more than 100% YoY. My expertise lies in developing comprehensive digital transformation plans, optimizing daily operations, and improving online visibility through SEO strategies.

With a strong educational background in Global Management from Thunderbird School of Global Management and International Business from Chung Yuan Christian University, I possess a unique blend of business acumen and technical skills. I am certified in Google AdWords, Google Analytics, and LinkedIn ads, and proficient in digital marketing management, including digital ads placement, data analysis, and visualization.

Experience

Work history, roles, and key accomplishments

Current

EEMEA Territory Ecommerce Manager

Current

ASUS

Jul 2023 - Present (1 year 11 months)

As EEMEA Territory Ecommerce Manager, I led business development initiatives, optimizing operations and increasing market share. I directed SEO strategies, achieving significant organic traffic growth, and implemented a digital transformation plan that resulted in over 100% YoY ROAS growth in key markets.

eCommerce Management SEO Strategy Digital Transformation Business Development Data Analysis Market Research Team Collaboration Competitive Benchmarking

Deputy Account Director (Ecommerce)

BVG Consulting CO.

Apr 2020 - Apr 2023 (3 years)

In my role as Deputy Account Director, I developed and executed online marketing strategies that drove user acquisition and retention, achieving a 30% increase in YOY revenue. I managed digital advertising campaigns and led a successful project that generated significant revenue through innovative marketing strategies.

Digital Marketing Campaign Execution CRM Content Marketing Revenue Team Leadership Data Analytics Customer Insights

Senior Customer Success Specialist

Cyberbiz.CO

Feb 2019 - Apr 2020 (1 year 2 months)

As a Senior Customer Success Specialist, I initiated an Offline to Online project that significantly increased conversion rates and online sales. I managed accounts, optimized product features based on customer feedback, and conducted training webinars that improved client satisfaction and retention.

Account Management Customer Success Partnership Management Training Data Analysis Project Management Customer Engagement Feedback

Marketing Manager

Dayla Cosmetics Co.

Sep 2015 - Nov 2018 (3 years 2 months)

As Marketing Manager, I developed cross-border e-commerce strategies and managed online store operations. I led a team to create a consistent brand identity and successfully launched new beauty products, achieving significant sales growth and establishing new international partnerships.