Eugene Martsin
@eugenemartsin
I build network API platforms, AI transformation, and unified customer experiences.
What I'm looking for
At Proximus Global, I built an incubation team across BICS, Telesign, and Route Mobile and launched Konera, a unified network API platform and new revenue engine. We deployed GSMA Open Gateway APIs and eight innovation use cases to market readiness in six months.
I lead enterprise transformation across telecom, AI, and digital ecosystems, helping turn “Telco into Techno.” I founded an AI Center of Excellence across seven departments, deploying 30+ automations from 120+ use cases and achieving 95% efficiency gains.
Across customer experience, self-service, and Salesforce, I unify journeys, platforms, and operating models across global entities. My work includes consolidating 20+ portals, leading Salesforce operations for 1,000+ users, and standardizing UX/UI across products.
Previously at BICS, I led product digitalization and cloud adoption and managed Cloud Connect, Wavelength, Remote Peering, Carrier Ethernet, Capacity, and IP products. I also co-founded Appstocky, where users can build DIY stock and ETF investment strategies and track performance over time.
Experience
Work history, roles, and key accomplishments
VP Product technologies, Network API, future proof CX
Jan 2025 - Present (1 year 7 months)
Network API. Built an incubation team across BICS, Telesign, and Route Mobile and launched “Konera”, a unified network API platform and new revenue engine. Delivered 3-digit growth potential and deployed GSMA Open Gateway APIs plus 8 innovation use cases, reaching market readiness in 6 months.
AI Transformation. Founded the AI Center of Excellence across 7 departments, delivering results within d
A personal project that originated from an interest in stock investing and evolved into an application where users can create their own DIY strategies for buying and selling stocks or ETFs, and track their performance over time.
Worked as Head of Product Digitalization and Cloud Adoption at BICS.
Cloud connect product
Wavelength product
Product Manger Capacity&IP
- Cloud connect product
- Remote peering product
- Carrier Ethernet product
- Internet market trend-analysis (Ukraine, Russia, Europe, USA markets)
- In-house expertise member for the East Labs startups
- Detection the value drivers and key factors for success in the industry sector where business operates
- Industry Forecast analysis (Penetration of internet users (Fixed/Mobile), Advertisement)
- Digital piracy impact on the Media Group & mitigation steps
- Media hold
Day-2-day support for Capacity Sales Team and support for Voice&Mobile Data Teams
• UAT testing for internal software tool
• Creation RFQs for external customers
• Internal/External Lease Lines documentation
• Newcomers training
• Participated in creation of preferred suppliers list
Minority shareholder travel company
• Detection the value drivers and key factors for success in the industry sector where business operates
• Developed and implanted successful primary marketing mix strategy (4P)
• Developed promotional mix (advertisement, sales promotion, SMM)
• Focus group and cabinet analysis of market trends
• Developed a yearly business plan and primary KPIs
• Marketing research activities (cabinet)
• Articles about new product announcement or Mass Media (press, web)
• Contexts marketing web activities (PPC Adwords)
• Interviews for mass media (Press)
• Exhibition activities (planning, start-up, effectiveness analysis on Photo and IT market)
• Product portfolio analysis for mobile industry – CIS operators and international experience
• Marketing research in “VAS of European mobile operators” (cabinet)
• Basic reports for head of department
Education
Degrees, certifications, and relevant coursework
London Business School
Leadership Programme
2024 - 2025
National Technical University of Ukraine 'Kyiv Polytechnic Institute'
Master's Degree, Industrial Marketing
2009 - 2010
National Technical University of Ukraine 'Kyiv Polytechnic Institute'
Bachelor's Degree, Economy Enterprise
2007 - 2009
National Technical University of Ukraine 'Kyiv Polytechnic Institute'
Engineer's Degree, Telecommunications Technology/Technician
2003 - 2009
Tech stack
Software and tools used professionally
Availability
Location
Authorized to work in
Job categories
Skills
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