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Emmanuel Brown

@emmanuelbrown

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Accomplished marketing executive driving brand transformation and revenue growth.

United States

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What I'm looking for

I am seeking a dynamic role where I can leverage my marketing expertise to drive brand growth and innovation, while fostering a collaborative and creative team environment.

I am an accomplished marketing executive with over 15 years of experience in revitalizing iconic consumer brands and driving multi-channel growth strategies. My expertise lies in leading digital transformation initiatives that not only enhance brand perception but also deliver significant revenue growth. I pride myself on being a strategic visionary who combines consumer insights, brand storytelling, and data-driven execution to achieve exceptional ROI and lasting market impact.

Throughout my career, I have successfully pioneered brand transformation strategies, such as the Free to Create campaign for Adidas Basketball, which increased market share significantly. I have also architected innovative marketing platforms like Red Bull's King of the Rock, scaling it globally and generating millions in media impressions. My leadership has driven substantial e-commerce revenue growth, transforming brands like Pelican Products into high-performing digital entities.

As a leader, I focus on building passionate, high-performing teams and fostering strategic partnerships that enhance brand visibility and market reach. I am committed to leveraging my extensive experience in omnichannel marketing and consumer insights to drive growth and innovation in every project I undertake.

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Experience

Work history, roles, and key accomplishments

Current

Vice President of Marketing

Current

Bella Canvas

Jan 2023 - Present (2 years 10 months)

Revitalized wholesale and consumer marketing operations, generating over $10M in direct-to-consumer revenue within five months. Spearheaded breakthroughs in creative content production and integrated AI technology into workflows.

Wholesale Consumer Strategic Alliances Social Media Marketing Integration Content Production Influencer Marketing ROI Optimization

Vice President of Marketing

Shinola

Jan 2022 - Present (3 years 10 months)

Orchestrated a comprehensive 360-degree marketing ecosystem, including print, OOH, and digital marketing, ensuring brand consistency. Leveraged consumer insights and competitive analysis to develop goal-driven marketing strategies.

Digital Marketing OOH Consumer Insights Competitive Analysis

Senior Global Marketing Director

Adidas

Jan 2018 - Present (7 years 10 months)

Transformed brand positioning through the 'Free to Create' campaign, increasing market share from 12% to 16% in 18 months. Optimized a multimillion-dollar budget across international markets, driving global retail sales increases.

Positioning Market Share Growth NBA Partnerships Marketing Optimization

Senior Director of Consumer Marketing Division

Pelican Products

Jan 2016 - Present (9 years 10 months)

Catapulted market share from 20% to 50% in 18 months while launching 15 new SKUs, generating $95M in additional revenue. Built the company's first e-commerce platform from scratch, generating $2M in sales within nine months.

Market Share Growth Revenue Brand Partnerships

Senior Director of Global Marketing

Aurora World

Jan 2015 - Present (10 years 10 months)

Directed brand, retail, and social marketing strategies for over 900 products globally, driving 76% overall brand growth. Managed a $10M annual marketing budget across four global and regional markets.

Brand Strategy Social Marketing Budget Management Product Development

Senior Director of Brand Marketing - Pro Elite Sports

EXOS

Jan 2013 - Present (12 years 10 months)

Orchestrated a complete rebrand for the Pro Elite Sports division of EXOS, developing a new messaging strategy. Cultivated partnerships with athletes that enhanced brand credibility and accelerated growth in key market segments.

Messaging Strategy Strategic Planning Brand Development

Senior Director of Global Brand/Digital Marketing

Motorola, Inc. (Google, Inc.)

Jan 2010 - Present (15 years 10 months)

Led marketing strategies that delivered profitability for the first time in over five years, generating $44M in e-commerce sales. Directed a high-performance team of 36 global reports, integrating product roadmaps across 127 websites.

Marketing Strategy Private Label Financing Digital Leadership

Consultant & Brand Director - King of the Rock Event

Red Bull, Inc.

Jan 2010 - Present (15 years 10 months)

Designed and developed forward-thinking basketball event operations with creative build-out, achieving over 20M media impressions annually. Delivered 30-minute TV programming broadcast across FSN, Speed Network, Fuel TV, and ESPN.

Event Development Basketball Events Content Production

Director of Global Digital & Content Marketing

Nike, Inc.

Jan 1997 - Present (28 years 10 months)

Managed a $45M budget to establish the Jordan Brand globally through 12 campaigns, launching jumpman23.com as Nike's most visited website. Executed a database marketing program, achieving a 12% customer retention increase and 8:1 ROI.

Budget Management Campaigns Database Marketing