Open to opportunities

Eleni Mavropoulou

@elenimavropoulou

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Accomplished business leader specializing in fintech and Web3 ecosystems.

United States

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What I'm looking for

I seek a role that fosters innovation and collaboration, allowing me to leverage my expertise in strategic partnerships and business development within a dynamic company culture.

With over 15 years of experience in fintech, Web3, and digital media, I have established myself as a business leader focused on strategic partnerships, sponsorships, and revenue growth. My journey includes co-founding Everyrealm, where I successfully led $60M in capital raises and developed cross-industry partnerships with major brands like JP Morgan and DRESSX. My expertise lies in scaling Web3 ecosystems and driving community-focused initiatives, making me a frequent speaker at industry events such as NFT NYC.

Currently, I serve as the Director of Business Development at Arootah, where I provide high-level strategic advice to funds on partnership strategies and business development execution. My previous roles have equipped me with a deep understanding of the Web3 landscape, allowing me to secure significant partnerships and drive revenue through innovative go-to-market strategies. I am passionate about building scalable systems that enhance communication and collaboration across teams.

Experience

Work history, roles, and key accomplishments

Current

Director of Business Development

Current

Arootah

Jan 2025 - Present (1 year 5 months)

Provided high-level strategic advice to funds on partnership strategy, pitch narrative, and business development execution. Refined investor-facing materials and sponsorship outreach workflows across asset classes.

Strategic Partnerships Business Development Funds Pitch Workflow Optimization

Business Development

Level

Nov 2024 - Jan 2025 (2 months)

Led ecosystem growth and partnership efforts, securing over $1M in protocol deposits and brand-aligned liquidity providers. Built relationships with retail and institutional Web3 stakeholders to expand protocol reach.

Partnership Development Web3 Liquidity Provision Stakeholder Management

Co-Founder & Head of Business Development

Everyrealm

Apr 2021 - Jan 2024 (2 years 9 months)

Secured marquee partnerships with brands across fashion, gaming, and finance, driving experiential and cultural value. Negotiated and closed $2.8M in IP/licensing deals, aligning brand narratives with Web3 storytelling.

Strategic Partnerships Licensing Web3 NFT Metaverse Go To Market Strategy Community Engagement

Director of Asset Management

Everyrealm

Apr 2021 - Jan 2024 (2 years 9 months)

Managed three Web3-focused investment funds and launched a niche NFT fund supporting art and gaming collectibles. Oversaw asset research and ecosystem monitoring using on-chain tools.

Investment Management Web3

Director of Business Development & Investor Relations

Republic

Jun 2020 - Jan 2022 (1 year 7 months)

Conceived and launched Republic Realm, establishing its operational and strategic foundation for spin-out as Everyrealm. Raised $14M while managing key partner relationships and supporting early growth initiatives.

Business Development Investor Relations Capital Raising Strategic Planning Partnership Management

Co-Founder & Director of Business Development

Compound Asset Management

Oct 2016 - May 2020 (3 years 7 months)

Led capital raising and partnership development for a real estate-focused investment platform. Directed marketing and storytelling strategy aligned with investor and sponsor engagement.

Capital Raising Partnership Development Real Estate Investment Marketing Strategy

Business Development Manager

Tourbooks.com

Managed business development activities for Tourbooks.com. Focused on expanding market reach and securing new partnerships.

Business Development Market Expansion Sales Strategy Client Relationship Management

Business Operations Manager

TUI

Oversaw business operations for TUI. Focused on optimizing processes and ensuring efficient daily activities.

Business Operations Process Optimization Project Coordination Team Leadership

Education

Degrees, certifications, and relevant coursework

International Hellenic University

Bachelor of Science, Business Administration and Economics

Studied Business Administration and Economics, gaining a comprehensive understanding of financial markets, economic principles, and business management strategies. Developed strong analytical and problem-solving skills applicable to various business contexts.