
Eduardo Malaga
@eduardomalaga
I build customer intelligence, CRM, and growth operations that turn data into scalable decisions.
What I'm looking for
At Interlub Group, I build Customer Intelligence and Business Operations capabilities that strengthen commercial traceability and support data-driven decisions. I launched the organization’s first Voice of Customer capability, redesigned CRM structures, and created customer-health dashboards.
Previously at MORADA UNO, Kueski, and Billpocket, I improved digital flows, analyzed acquisition and risk indicators, developed growth and pricing strategies, and managed strategic accounts. I turn customer behavior into scalable processes, automation, and actionable business insight.
Experience
Work history, roles, and key accomplishments
Lead Business Operations Analyst
Interlub Group
Designed and implemented Customer Intelligence and Business Operations capabilities to understand client behavior, strengthen commercial traceability, and enable data-driven decisions. Developed Voice of Customer and CRM redesign initiatives, including automation and AI integrations.
Education
Degrees, certifications, and relevant coursework
Universidad del Valle de México
Bachelor's Degree, Business
2015 - 2016
Pursued studies at Universidad del Valle de México from 2015 to 2016, completing seven semesters.
Tech stack
Software and tools used professionally
Availability
Location
Authorized to work in
Job categories
Skills
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