Eduardo Arangure

I am a data-driven marketing professional with a strong background in market research, customer insights, and strategic analysis. My expertise lies in leveraging survey tools such as Qualtrics and SPSS to extract actionable insights that enhance customer experiences and drive business growth. I pride myself on being a strong communicator, adept at working cross-functionally to optimize decision-making and improve brand engagement.

Currently, I serve as a Marketing Manager at Café La Negrita, where I developed and implemented a national marketing strategy that increased brand recognition by 18%. My role involves leading customer insight initiatives that have resulted in a 20% growth in revenue. Additionally, I have experience as a Market Researcher, where I specialized in qualitative and quantitative research to support business decisions, delivering custom insights that guide marketing and operational strategies.

With a Master’s Degree in Economics and Finance underway, I am committed to continuous improvement and passionate about Voice of the Customer (VoC) strategies. I am eager to bring my skills and experience to a forward-thinking organization that values data-driven decision-making and innovative marketing strategies.