Open to opportunities

Andrea Valdés

@andreavalds

Message

Digital marketing and analytics specialist with ecommerce and outreach impact.

Mexico

Message

What I'm looking for

I seek roles where I can grow ecommerce and digital campaigns, use analytics to drive conversion, collaborate across regions, and contribute to measurable business impact in a dynamic, mission-driven team.

I am a results-driven digital marketing and analytics specialist with hands-on experience launching brands on ecommerce platforms and executing high-impact outreach programs. At The Estée Lauder Companies I supported LATAM marketplace launches, managed SKU setup and digital assets, contributed to visual merchandising, and analyzed performance using Power BI, Oracle BI, and Looker Studio to inform decisions.

I have driven measurable outreach outcomes—contacting 500+ organizations and generating over USD $12,000 in program revenue—while using Salesforce for CRM, Figma for creative work, and DAM systems for asset management. I bring strong cross-cultural communication, project management, and research skills, and I seek to apply my blend of technical and interpersonal strengths to roles that scale ecommerce, digital campaigns, and data-driven growth.

Experience

Work history, roles, and key accomplishments

Current

Regional LATAM Online Intern

Current

The Estée Lauder Companies

May 2025 - Present (5 months)

Supported launches of Estée Lauder brands on Amazon across Mexico, Brazil, and Chile by coordinating SKU setup, digital assets, and product content; analyzed performance with Power BI and Oracle BI to generate actionable insights.

SKU Setups Power BI Looker Studio Figma SEO .NET Visual Merchandising

Research and Outreach Intern

Fondation Tutator

Mar 2025 - Sep 2025 (6 months)

Designed and executed outreach campaigns contacting 500+ organizations, generating over USD 12,000 in program revenue and expanding applicant pipelines through targeted engagement and partnerships.

Outreach Salesforce Cold Calling Figma Fundraising Research Data Reporting

Education

Degrees, certifications, and relevant coursework

University of Calgary

Bachelor of Arts, International Relations

2021 -

Grade: 3.2/4.0

Pursuing a Bachelor of Arts in International Relations with coursework in International Development, Political Analysis, Global Security, Generative AI, and Business Anthropology; expected graduation in 2026.