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Josephine Dankwa

@josephinedankwa

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Digital marketing campaign manager driving engagement through analytics and storytelling.

Ghana

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What I'm looking for

I’m looking for a digital marketing role where I can lead integrated campaigns, grow digital audiences through strong content and storytelling, and use performance reporting to drive measurable results with a collaborative team.

I’m a results-driven digital marketing professional focused on social media strategy, content marketing, campaign management, and data-driven digital communications. I develop and execute integrated marketing campaigns that strengthen brand visibility, increase engagement, and deliver measurable outcomes across digital platforms.

In my current Accounts and Campaigns Manager role, I manage end-to-end digital marketing for key accounts—translating client objectives into compelling digital narratives and performance-optimized marketing activations. I plan and coordinate multi-platform content calendars, create targeted messaging across social and email, and use social media analytics to produce campaign performance reports with insights and recommendations. I also compile monthly KPI, ROI, and growth reporting for leadership to support decision-making.

Earlier, I supported corporate communications and stakeholder engagement through roles in corporate affairs and sales/markets, strengthening brand compliance and communications across internal and external channels. I’ve also built experience through project coordination, video production and communication work, and public relations—helping improve stakeholder interaction and customer satisfaction while drafting and distributing communication materials for executives and events.

Experience

Work history, roles, and key accomplishments

Current

Project Manager

Current

ChristWorld Incorporated

Jun 2023 - Present (3 years 1 month)

Tracked project progress and prepared status updates for management and stakeholders. Supported communication and planning activities to help align the team for project execution.

Project Tracking Status Reporting Team Alignment Project Execution Support Project execution support

Accounts and Campaigns Manager

BoostMate

Mar 2024 - Mar 2026 (2 years)

Developed and executed integrated digital marketing campaigns for multiple client brands, managing end-to-end activities from strategy through performance analysis. Created multi-platform content and messaging, managed content calendars, and produced KPI/ROI performance reports with recommendations.

Digital Marketing Strategy Campaign Management Social Media Strategy Content Marketing Content Creation Email Marketing Marketing Analytics performance reporting KPI Tracking ROI Reporting Stakeholder Management

Intern Corporate Affairs

KPMG

Dec 2024 - May 2025 (5 months)

Supported brand visibility and corporate positioning through integrated communications and digital engagement initiatives. Assisted with brand compliance, event communications coordination, drafted communications materials, and contributed to social media strategy execution.

Corporate Communications Internal Communications External Communications Stakeholder Engagement Reporting Speechwriting Social Media Strategy

National Service Sales & Markets

KPMG

Nov 2023 - Dec 2024 (1 year 1 month)

Coordinated internal and external events to strengthen stakeholder engagement and organizational visibility across business development and sales initiatives. Managed communications channels updates (intranet and newsletters) and delivered weekly/monthly progress and marketing communications documentation.

Event Coordination Stakeholder Engagement Marketing Communications Business Development Support Newsletters Documentation

Video Production & Comms Intern

Theovision

Aug 2022 - Jun 2023 (10 months)

Developed and implemented communication strategies to improve stakeholder engagement and audience interaction. Created and distributed digital content for major projects and contributed to increasing stakeholder engagement by 10%.

Communication Strategy Stakeholder Engagement Digital Content Creation Audience Engagement

Public Relations Personnel

Corell Packaging

Apr 2020 - Dec 2020 (8 months)

Conducted customer research and implemented communication improvements to enhance customer satisfaction and brand perception. Managed organizational reputation through public relations and strategic stakeholder communication.

Customer Research Public Relations Reputation Management Strategic Communications Brand Reputation