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Diane Troudt

@dianetroudt

I drive client success through account growth, media strategy, and problem-solving.

Zimbabwe
Message

What I'm looking for

I’m looking for a client success and account growth role where I can deliver strategic media recommendations, drive renewals and expansion, solve issues end-to-end with cross-functional teams, and use analytics to guide business decisions.

I bring 40 years of progressive experience in media, advertising, client service, and sales operations. I’m consistently recognized as a top performer for exceeding quota goals, earning Reach Elite recognition, and building long-standing relationships that drive retention, repeat business, and account expansion.

I’m trusted to provide sound judgment, responsive problem-solving, and strategic media recommendations. I translate research and campaign reporting into clear, executive-ready decisions—then follow through end-to-end to protect account satisfaction.

I operate as a trusted advisor by managing and growing local and regional business relationships with a focused renewal and expansion mindset. I use market research, audience insights, and CRM data—along with tools like Salesforce CRM, AI-powered planning platforms, and campaign reporting—to identify trends, document activity, and shape customized recommendations that align to client business objectives.

Earlier in my career, I led teams across credit, client services, and traffic & billing operations. I resolved escalated concerns by identifying root causes, improved workflows, contributed to a custom Traffic and Billing system, and regularly train and mentor colleagues on research, analytics, account planning, and client presentation tools.

Experience

Work history, roles, and key accomplishments

SR
Current

Account Executive

Spectrum Reach

May 2003 - Present (23 years 3 months)

Managed and grew a portfolio of local and regional business relationships with a focus on retention, customer satisfaction, renewal support, and incremental growth. Served as a strategic advisor by researching markets and audiences, delivering client presentations, and using Salesforce and reporting tools to inform renewal and expansion conversations.

Education

Degrees, certifications, and relevant coursework

Mt. San Antonio College logoMC

Mt. San Antonio College

Business Management

1986 - 1988

Studied Business Management coursework at Mt. San Antonio College from September 1986 to June 1988.

Tech stack

Software and tools used professionally

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