Denis Litvinov
@denislitvinov
I lead P&L turnarounds, market expansion, and commercial growth across Europe and CIS.
What I'm looking for
I've led turnarounds and commercial growth at Choco Holding, nōtem, ExpertCapital, MKB, VTB, Rosbank, and Sberbank. As an independent fractional CEO and CCO, I step into growth-stage and turnaround companies across Europe and CIS.
At Choco Holding, I turned SaaS EBITDA from –$1.4M to +$636K in 12 months, launched Digital Restaurant in Kazakhstan, Uzbekistan, and Georgia, and prepared California market entry. At VTB, I built an SME acquisition channel through partners including Wildberries, Yandex, Rostelecom, Alibaba, Ozon, and Avito, adding 20,000 SME clients in a year.
I've owned major regional P&Ls, built sales organizations from scratch, and improved operating models across banking, SaaS, e-commerce, and consumer brands. I hold an INSEAD MBA and bring hands-on leadership across sales, partnerships, operations, CRM, finance, and market expansion.
Experience
Work history, roles, and key accomplishments
Independent Management Consultant
Private Consulting Practice
Dec 2022 - Present (3 years 9 months)
Fractional CEO and CCO engagements for growth-stage and turnaround companies across Russia, CIS, and Europe. Key engagements include CEO at nōtem, Commercial Director at SEIGL/Ansaligy, CEO at ExpertCapital, Managing Director at MKB, Head of Sales at Valuar, and CCO at Choco Holding.
Independent Management Consultant & Fractional Executive
Dec 2022 - Present (3 years 9 months)
Fractional CEO and CCO engagements for growth-stage and turnaround companies across Russia, CIS, and Europe.
Key engagements (reverse chronological):
— CEO · nōtem (Oct 2025 – May 2026)
Premium consumer brand (candles, home décor, fragrance). Full operational leadership: team, CRM, production, logistics, finance.
— Commercial Director · SEIGL / Ansaligy (2023–2024)
First celebrity skincare brand i
VTB is the top 2 bank in Russia, with more than $ 289 billion in assets
• Created a new SME acquisition channel from scratch via strategic partnerships with Wildberries (+7,680 clients), Yandex (+2K), Rostelecom, Alibaba, Ozon, Avito.
Result: +20,000 new SME clients in 12 months.
Dialog is the largest government IT-company in the field of Internet communications, Internet sociology and processing with feedback from the public
• Successfully launched federal media project in the Siberian Federal district from the ground up
• Responsible for HR, Informational systems, GR, Budgeting, Legal, Corporate Affairs, Production, and SMM
• Built and managed 10 teams (one in each regio
Sberbank is the largest bank in Russia, with assets of more than $ 571 billion
• Developed a new sales department team (SME, b2b) consisting of 6 managers and 50 sales reps
• Responsible for the successful onboarding and retention process of key customers
• Generated +10K new key customers
Rosbank is the top 3 private bank in Russia, Ex-Societe Generale group
• Responsible for sales and business development in Moscow city and the Moscow region (65 outlets, ~380 sales reps; 38 direct sales agents, 22 payroll specialists; SME dept)
• Achieved financial results: EBITDA, P&L, Operating income of $85M, Net income of $36M
• Led Moscow region to the best in Russia growth tempo (YoY): +$
Sberbank is the largest bank in Russia, with assets of more than $ 571 billion
• Responsible for retail sales in the east of Moscow Region: 5 cities with a population of 1.3M people
• Generated $183M in operating income and $141M in net income
• Managed retail sales department (160 outlets, ~350 sales reps), direct sales department (60 direct sales agents, 25 payroll specialists), partner’s depart
• Responsible for driving retail sales in 5 cities with a population of 1.3 million people in the Eastern Branch of the Moscow Region
• Supervised 5 regional supervisors and ~350 sales reps across 160 outlets
• Recruited and coached new staff, and increased retail profit share in the branch from 61% to 66%
• Responsible for B2C, B2B & B2G sales in the Far Eastern Federal District, including following sales channels: acquiring, mortgage, car loans, billing, and attracting pensioners to the bank through the branches of the State Pension Fund
• Leading a team of 5 regional supervisors, 10 middle-level managers, and ~150 sales representatives
• Secured 1st place in Sberbank's Federal Partners Depart
Sales representative focused on payroll services.
• Developed and established 30 new strategic business partnerships, driving revenue growth and market share for the organization
• Negotiated complex contracts and agreements to ensure successful outcomes for both parties
• Developed and executed strategic plans for corporate lending and cross sales
• Secured and managed a successful investment project for the purchase of 3 new aircraft for Yakutia Airlines
• Negotiated and closed a real estate investment project for the "Lenta" retail network
Supervised a team of 4 sales representatives, successfully increasing their performance and achieving desired results
Senior sales representative responsible for sales activities.
Sales representative responsible for sales activities.
Education
Degrees, certifications, and relevant coursework
Lomonosov Moscow State University
Digital Communication and Media Management
2021 - 2022
Studied digital communication and media management.
Lomonosov Moscow State University (MSU) Russia
Digital Communication and Media management
2021 - 2022
INSEAD
Master of Business Administration - MBA, Management
2016 - 2017
Insead & Sber MBA program "Sberbank 500"
INSEAD
Master of Business Administration, Management
2016 - 2017
Pursued an MBA as part of the Sberbank 500 program, focusing on management.
Central bank of Russia college
Banking
2007 - 2009
Diploma with honors
Central Bank of Russia College
Banking
2007 - 2009
Grade: Diploma with honors
Completed banking studies with honors.
North-East State University
Foreign languages (German & English)
2002 - 2007
I won the competition of the best students and was sent to study on an exchange in Germany, Osnabrueck university (2006-2007).
North-East State University
Foreign Languages
2002 - 2007
Activities and societies: Won competition for best students and studied abroad in Germany.
Studied foreign languages (German and English) and participated in an exchange program at Osnabrueck University in Germany.
Tech stack
Software and tools used professionally
Availability
Location
Authorized to work in
Website
danlitvinov.comJob categories
Skills
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