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Dayhana Matos

@dayhanamatos

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Operations Manager at MATFAL Foods who grew monthly revenue 217% and scaled e-commerce to CLP $30 MM monthly.

Chile

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At MATFAL Foods Company Ltda., I led commercial and operational strategy, contributing to growth in monthly revenue from approximately CLP $30 MM to CLP $95 MM. I managed remote B2B and B2C sales, reaching approximately CLP $90–120 MM in monthly sales.

I developed digital channels, scaling WooCommerce e-commerce to approximately CLP $30 MM monthly and Mercado Libre to CLP $15 MM monthly. I also managed pricing, margins, promotions, and product mix to support profitable growth.

Earlier, at Software Enterprise Services, I led simultaneous projects for corporate and financial clients, coordinating scope, planning, teams, and deliverables. My experience also includes connecting business users and technical teams at Grupo ACP - MiBanco, and systems analysis, development, and consulting at AB & AB Tecnologías de la Información.

Experience

Work history, roles, and key accomplishments

Current

Gerente de Operaciones

Current

MATFAL Foods Company Ltda.

Jan 2014 - Present (12 years 9 months)

Led commercial and operational strategy for an importing and distributing company, growing monthly billing from approximately CLP $30 MM to CLP $95 MM (+217%). Developed and scaled digital channels including e-commerce and marketplace, and led a team of up to 25 collaborators.

B2B Sales B2C Sales Ecommerce Marketplace Pricing Margin Management Remote Sales Negotiation Stakeholder Management People Leadership Data Driven Decision Making WooCommerce Mercado Libre Mercado Ads CRM Power BI Excel

Analista Senior de Sistemas

Grupo ACP - MiBanco

Articulated business users, processes, and technical teams to convert operational needs into executable solutions. Coordinated stakeholders during analysis, testing, and implementation, strengthening the relationship between business and technology.

Business Analysis Stakeholder Management Requirements Management Process Improvement Testing Implementation

Analista de Sistemas / Desarrollo y Consultoría

AB & AB Tecnologías de la Información

Managed requirements and direct client relationships, identifying improvement opportunities and coordinating expectations through implementation.

Requirements Management Customer Relationship Management Consulting Implementation

Project Manager / Líder de Proyectos

Software Enterprise Services

Led teams and simultaneous projects for corporate and financial clients, managing scope, planning, coordination, and deliverables. Trained professionals and presented to audiences of approximately 1,500 people.

Project Management Team Leadership Scope Management Planning Coordination Training Executive Communication