Looking for a job

David Easton

@davideaston

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A client/customer-focused professional looking for their next role based in the UK or remotely.

United Kingdom

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What I'm looking for

I’m looking for a senior level client services or customer success role, ideally with a start-up or scale-up business with an international customer base, where I can leverage the planning, organisational, stakeholder management and communication skills I’ve built over the last 20+ years. Available for an immediate start.

A commercially-focused, versatile and action-oriented professional with wide-ranging strategic and operational expertise gleaned over the last 20+ years from media agency, advertiser, publisher and technology platform roles in domestic and international markets.

Experience

Director of Measurement Services, EMEA & APAC

Innovid

Jan 2022 - Feb 2023 (1 year 1 month)

Led the Measurement Services team, providing pre- and post-sale support for buy- and sell-side clients using Innovid's TV measurement and attribution SaaS platforms, AdVantage and InnovidXP. Primary goals were increasing client satisfaction, client retention, identifying revenue growth opportunities, operational process improvements, and improving client profitability.

Customer Success Customer Support Customer Advocacy Customer Retention Customer Solutions Team Leadership Team Management Team Building Remote Team Management Global Team Collaboration

European Regional Director, Audience Solutions

Spotify

Nov 2017 - Dec 2021 (4 years 1 month)

Charged with unlocking the power of Spotify’s data, client data and third-party data to drive incremental revenue for the advertising-supported Free tier across Music and Podcast inventory. Responsible for the smart application of data and insights to deliver scalable, effective audience strategies for clients across the EMEA and JAPAC regions.

Principal Media Consultant

Sky

Feb 2014 - Nov 2017 (3 years 9 months)

Led the Media team, providing data-driven TV Optimisation solutions for advertisers and broadcasters. Supported the Sales team in prospect engagements with advertisers and agencies, consulting with both stakeholders as moved from pre-sales to pitch to delivery.

Data Solutions Product Solutions Customer Solutions Technical Solutions Identity Resolution Consultative Solution Selling Customer Facing Client Facing Client Services Client Success Team Building Team Management Team Leadership

Media Planning Advisory Lead

Sky

Jul 2012 - Feb 2014 (1 year 7 months)

Joined a new start-up within Sky to leverage their set-top box TV viewing data asset in conjunction with other 1st and 3rd party datasets. Provided subject matter expertise across TV planning, buying and campaign measurement and partnered the Sales team in pitch meetings with clients and media agencies.

Solution Sales Data Solutions Solution Selling Solution Design Solutions Selling Product Solutions Solution Based Sales Consultative Solution Selling Product Launch Product Roadmap Product Building

Client Director

Mindshare

Nov 2011 - Jun 2012 (7 months)

Maternity cover contract for the Deputy Managing Partner of the Direct division, managing a team of eighteen performance media planners across clients such as HSBC / First Direct, News International, Three, Post Office and Anglian Windows.

Media Strategy Media Planning Media Landscape Media Optimization Online Media Planning Digital Media Planning Team Management Team Leadership Cross Functional Partnership Metrics And KPIs

Interim Consultant

Propeller PR

Apr 2011 - Sep 2011 (5 months)

Led a six-month project to re-launch Propeller's PR agency proposition to better meet their clients’ current and future communications needs. Achievements included delivering a new strategic PR planning framework and the introduction of improved craft skills, processes, systems and tools.

Strategy Project Planning Process Design Process Mapping Process Reviews Business Process Process Improvement Business Process Mapping

Head of Media Planning & Measurement

Jul 2010 - Feb 2011 (7 months)

Contract role providing interim leadership of the T-Mobile Media team through the initial stages of the EE JV and subsequent restructure. Responsible for an annual Consumer media budget of c.£40m and a Business budget of c.£5m and the planning and executing of integrated on- and off-line campaigns to meet stretching brand marketing objectives and new customer acquisition targets.