Darío Ermesto Apaza Castro
@daroermestoapazacast
I grow organic social communities through content, livestreams, analytics, and Europe–LATAM market insight.
MexicoWhat I'm looking for
I've grown social channels for ID Soporte Técnico through organic content, livestream strategy, and community management, generating 310k+ TikTok views, 50k+ YouTube Shorts views, and 7k YouTube views without paid spend.
As a freelance digital strategist and producer, I've revived engagement from 1.2% to 75.3%, built WordPress sites, improved SEO, launched Etsy storefronts, and created content across Meta, YouTube, TikTok, and Instagram. I work fluently in Spanish, English, and French, bringing a bicultural Europe–LATAM perspective to digital marketing.
Experience
Work history, roles, and key accomplishments
Digital Strategy & Production
Freelance
Reversed a declining channel through strategic consulting, increasing engagement rate from 1.2% to 75.3%. Delivered web development and SEO for multiple clients using WordPress, Elementor, HTML, CSS, and automated processes with Claude.
Social Media Manager
ID Soporte Técnico
Jan 2024 - Nov 2025 (1 year 10 months)
Planned and implemented social media strategies aligned with company SWOT analysis, achieving significant organic growth including 310k+ views on TikTok and 50k+ YouTube Shorts views. Managed content development, community engagement, and performance analysis across Meta, YouTube, and TikTok.
Project Manager
ID Soporte Técnico
Mar 2023 - Dec 2023 (9 months)
Led the support team, monitored output, and maintained long-term communication with clients and stakeholders. Improved delivery time by 20% while maintaining quality service, and defined and optimized processes using CRM Trello.
Administrative and Sales Assistant
ID Soporte Técnico
Apr 2022 - Jan 2023 (9 months)
Managed taxes, customer service, quotes, invoices, and maintained relationships with providers and freelancers. Automated activities to help the company reestablish control during difficult times.
Spanish Teacher to Francophones
EUROPE
Jul 2017 - Jan 2022 (4 years 6 months)
Prepared and taught Spanish private lessons to students and French adults, covering monthly expenses while studying.
Seasonal jobs
EUROPE
Jun 2019 - Jul 2019 (1 month)
Welcomed international visitors and exhibitors at the Première Vision event.
Front-End Developer
AVNTKSC Guadalajara Mexico
May 2015 - Dec 2016 (1 year 7 months)
Performed SEO, Google Analytics, and Facebook insights. Developed front-end using Bootstrap, CSS, HTML, Python, and PHP, and conducted benchmarking.
Education
Degrees, certifications, and relevant coursework
École de musiques actuelles ATLA Paris
Piano and Singing, Music
2018 - 2020
Studied piano and singing, resulting in 8 music compositions registered in SACEM Paris, France.
Universidad Tecnológica de León
First Class Honours, Multimedia & e-commerce
2011 - 2013
Earned First Class Honours in Multimedia & e-commerce.
Availability
Location
MexicoAuthorized to work in
Salary expectations
Social media
Job categories
Skills
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