Open to opportunities

Danielle Middleton

@daniellemiddleton1

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Experienced automotive parts and branch manager driving sales and operational excellence.

United Kingdom

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What I'm looking for

I am seeking a customer-focused management role where I can grow sales, coach teams, improve operations, and drive measurable KPI improvements.

I am an experienced automotive professional with a background spanning vehicle technician work through to business development and branch management. I consistently drive sales growth, improve operational efficiency, and lead high-performing teams while maintaining strong customer relationships.

My career includes hands-on technical roles as a fully qualified vehicle technician and progressive commercial positions managing parts operations, resourcing, HR functions, and KPI-driven sales initiatives. I have delivered presentations, developed strategies to increase parts and service revenue, and implemented process improvements that boosted productivity and profitability.

I bring a practical, problem-solving mindset, strong communication skills, and a commitment to continuous learning. I thrive in customer-focused environments, enjoy coaching colleagues to improve performance, and take pride in maintaining high operational and professional standards.

Experience

Work history, roles, and key accomplishments

Current

Business Development Manager

Current

Hatfields Jaguar Land Rover

Mar 2025 - Present (11 months)

Led initiatives to grow parts, accessories, and service sales, built key account relationships, and analysed KPIs to improve branch and regional revenue performance.

Account Management Sales Strategy KPI Analysis Fleet Sales CRM Stakeholder Management

Branch Manager

Jim Barrow

Sep 2023 - Mar 2025 (1 year 6 months)

Managed branch operations, resourcing and customer service, implemented process improvements and led the team to consistently achieve and exceed sales and operational KPIs.

Branch Management Team Leadership Process Improvement Recruitment Performance Management Customer Relations Sales Forecasting Inventory Control

Assistant Branch Manager

Jim Barrow

Sep 2022 - Sep 2023 (1 year)

Processed parts orders, conducted outbound sales calls, provided technical quotations and supported daily branch operations while maintaining high customer service standards.

Sales Support Customer Service Technical Quotations Account Management Upselling

Parts Advisor

Motor Parts Direct

Jun 2021 - Sep 2022 (1 year 3 months)

Served retail and trade customers at the counter and by phone, promoted offers to drive sales, and ensured correct parts supply to reduce returns and credits.

Counter Sales Stock Control Customer Relationship Management Order Processing Promotion Parts Identification

Vehicle Technician

Riverside Car Services and Van Hire

Jun 2015 - Jun 2021 (6 years)

Serviced and repaired vehicles to manufacturer standards, diagnosed faults with diagnostic equipment, and maintained detailed service and repair records while supporting parts sourcing.

Diagnostics