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Dagoberto Palomino

@dagobertopalomino

I build lifecycle email and SMS programs that drive retention and revenue.

Colombia
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What I'm looking for

I'm looking to build and improve lifecycle, retention, email, and SMS programs where I can use audits, automation, deliverability, personalization, and analytics to drive customer engagement and revenue.

I've spent 6+ years building email and SMS campaigns, automations, segmentation, and personalized customer journeys that drive engagement, retention, and revenue. At Epic Marketing, I progressed from Marketing Specialist to Senior Lifecycle and Retention Marketing Specialist.

I audit email accounts, improve deliverability, build ecommerce flows and high-conversion sign-up journeys, and report on campaign revenue. I work across Klaviyo, Braze, Emarsys, Mailchimp, ActiveCampaign, Attentive, Postscript, Shopify, and GA4.

Experience

Work history, roles, and key accomplishments

EM

Senior Lifecycle and Retention Marketing Specialist

Epic Marketing

Nov 2022 - Aug 2026 (3 years 9 months)

Designed and implemented email and SMS campaigns, developed automations and flows, and audited client email accounts to ensure healthy metrics. Provided recommendations to improve overall email marketing performance.

Education

Degrees, certifications, and relevant coursework

University of Cartagena logoUC

University of Cartagena

Bachelor's Degree, Industrial Administration

2013 - 2018

Pursued a degree in Industrial Administration, gaining skills in business management and operations.

UC

UNDP - Fundación Capital

Certificate, Microenterprise Innovation

2016 - 2016

Participated in the Microenterprise Innovation Campus program, focusing on innovation and entrepreneurship.

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