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Coleen BantilanCB
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Coleen Bantilan

@coleenbantilan

Meta & TikTok Creative Partner Experience | Client Growth & Strategy

Philippines
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At SWAN STUDIO, I manage retained AU client accounts and oversee creative delivery from client briefs through production and post-production. I translate client objectives into clear direction for creative teams and help keep campaigns, timelines, and deliverables aligned.

Previously, at CREATIVE MILKSHAKE, I managed multi-market accounts and campaign lifecycles, using performance insights to guide creative iterations and support client growth. At TOKYO ACADEMICS, I worked across customer success and sales operations, improved tools and processes, and supported team training and customer experience.

Experience

Work history, roles, and key accomplishments

SS
Current

Account Manager

Swan Studio

Sep 2026 - Present (1 month)

Manages a portfolio of retained Australian client accounts, overseeing end-to-end creative account delivery and aligning client briefs, priorities, feedback, timelines, and expectations across creative, production, and post-production teams. Identifies account risks and growth opportunities, maintains oversight of campaign pipelines and account roadmaps, and partners with creative teams to strengt

CM

Senior Partner Manager

Creative Milkshake

Mar 2023 - Sep 2026 (3 years 6 months)

Managed a diverse portfolio of multi-market client accounts across the US, AU, and EU, serving as the primary point of contact and ensuring a high-quality end-to-end customer experience. Led full campaign and project lifecycles, built strong client relationships, identified risks early, and drove adoption of new creative formats and workflow systems.

TA

Assistant Manager for Customer Success

Tokyo Academics

Dec 2019 - Mar 2023 (3 years 3 months)

Managed overall customer success and sales operations with cross-divisional functions, improved and implemented tools and systems to drive KPIs, provided training to team members, and reviewed customer feedback and data to map out growth strategies. Coordinated with division heads, handled VIP client concerns, and responded to inbound tickets.

TA

Customer Success Lead

Tokyo Academics

Jan 2022 - Jul 2022 (6 months)

Acted as a first-line for customer success decisions on day-to-day requests, reviewed processes, handled quality assurance of CX associates' performance, implemented training, and onboarded new team members. Handled VIP customer requests, improved CRM, updated sales flow and templates, and reviewed proposed services before launch.

TA

Customer Success Coordinator

Tokyo Academics

Dec 2019 - Jan 2022 (2 years 1 month)

Handled client communication and escalations through calls and emails using HubSpot, Gmail, Salesforce, and Freshdesk. Led the team, planned new services, coordinated with management and operations, reviewed client concerns, and created division processes to ensure unified client support.

BP

Operations and Marketing Associate

BOLDR, Inc. – Philippines

May 2019 - Oct 2019 (5 months)

Handled weekly newsletters, announcements, and company updates, designed announcement materials and social media content, and strategized internal communication processes. Conducted onboarding for new hires, assisted the recruitment team with screening and initial interviews, and maintained the company handbook.

Education

Degrees, certifications, and relevant coursework

Miriam College logoMC

Miriam College

Bachelor of Arts, Communication

Activities and societies: Dean's Lister (SY 2015-2016); Scranton Women Leadership Center Scholar Grantee

Bachelor of Arts in Communication from Miriam College.

PC

Professional Regulation Commission

Professional Civil Service Eligibility, Civil Service

Professional Civil Service Eligibility certification issued in May 2019.

Tech stack

Software and tools used professionally

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