Christopher Arunga
@christopherarunga
Results-driven Product Marketing Manager with 12 years of experience.
What I'm looking for
I am a results-driven Product Marketing Manager with over 12 years of experience in product marketing, business development, and account management. My expertise lies in product road mapping, positioning, competitor analysis, and market research, which I leverage to drive growth in international markets. I excel in developing structured marketing plans, pricing strategies, and brand communication to enhance product performance and market share.
Throughout my career, I have successfully managed product life cycles and implemented commercialization strategies. I have a proven track record of leading market expansion through product-led growth strategies, overseeing all aspects of product lifecycle management. My analytical skills and strategic thinking enable me to collaborate cross-functionally to achieve business objectives, ensuring that I deliver results that exceed expectations.
Experience
Work history, roles, and key accomplishments
Global Product Marketing Manager
Sistema.bio
Oct 2023 - Present (1 year 8 months)
Leading market expansion through product-led growth strategies, overseeing all aspects of product lifecycle management. Developed pricing models, conducted market research, and managed brand initiatives to enhance product adoption and market share. Successfully launched biogas generators and water heaters, increasing global sales by 19%.
Product Manager
Giktek Ventures Limited
Jul 2019 - Sep 2023 (4 years 2 months)
Developed and implemented product roadmaps for credit risk management and digital onboarding solutions. Enhanced customer acquisition rates through competitive pricing strategies and improved product-market fit, driving significant portfolio expansion. Led Agile product development processes for timely project delivery.
Product and Business Development Manager
Metropol Credit Reference Bureau
Feb 2015 - Jul 2019 (4 years 5 months)
Pioneered SaaS credit risk management solutions and credit risk scorecards. Developed pricing frameworks and brand positioning initiatives, leading to significant sales increases and customer engagement. Streamlined product management processes to achieve consistent growth across product categories.
Head of Credit & Operational Risk
Serena Hotels TPS E.A.
Sep 2013 - Jan 2015 (1 year 4 months)
Oversaw development and implementation of risk management processes, ensuring compliance with regulations and internal policies. Analyzed credit data to determine risk and establish credit limits, enhancing operational resilience across departments.
Credit & Financial Risk Analyst
Serena Hotels TPS E.A.
Jun 2011 - Aug 2013 (2 years 2 months)
Managed credit risk processes, assessing creditworthiness and implementing frameworks that reduced outstanding receivables. Conducted financial analysis and engaged with credit rating agencies to ensure financial stability.
Education
Degrees, certifications, and relevant coursework
university of Nairobi
MSC Finance (Accounting Major), Finance and Accounting
2014 - 2015
Grade: 3.7
A rigorous program combining advanced financial theory with practical accounting skills. Core areas included financial management, investment analysis, corporate finance, financial reporting, risk management, and strategic decision-making. The curriculum emphasized analytical thinking, data interpretation, and the application of financial models to real-world business challenges, preparing graduates for leadership roles in finance and accounting.
Tech stack
Software and tools used professionally
Availability
Location
Authorized to work in
Salary expectations
Social media
Skills
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