I am an experienced Business Development Executive with a proven track record of driving revenue growth. In my current role at Toluna, I lead a regional Business Development team of 12 and manage a portfolio of over $200MM. I have successfully developed and deployed a national Business Development model, resulting in a 500% headcount growth in 2022. Additionally, I designed and implemented a cross-functional program to promote web services, which led to a 14% increase in new clients.
Prior to Toluna, I worked at GFK as a Business Development Analyst. During my tenure, I played a key role in increasing annual revenue by $60MM through the marketing of an end-to-end logistics and sales management approach. I exceeded regional sales growth targets by 31% in 2021 and increased sales funnel opportunities by $30MM in 2020. I also managed customer relations processes for a team of 10 representatives and successfully grew my territory from $400K to over $2.5MM in 2.5 years.
Before joining GFK, I was a Business Development Representative at IBM. I coordinated media campaigns, crafted media plans, and edited writing proposals. I established bring back campaigns with sales and marketing teams, resulting in a 12% increase in customer retention. I also implemented KPIs and managed data to create over 26 business development reports for management and investors.
