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Catherine GeisslerCG
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Catherine Geissler

@catherinegeissler

I turn qualitative evidence into actionable product and strategic recommendations.

United States
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What I'm looking for

I'm looking to apply qualitative research strategy, interviews, and synthesis to digital products where evidence can shape actionable recommendations and improve user experiences.

I've led UX research for ASD123's clinician-supported speech-development app, adapting it for independent at-home use. My research informed two recommendations implemented in the launched product, and founder follow-up reported increased user engagement.

I plan and conduct interviews, recruit participants, synthesize qualitative findings, and triangulate evidence with competitive and secondary research. My work spans digital products, legal services, community programs, and consumer-facing environments, including personal-injury case strategy at the Law Office of Ralph C. Petty and policy field research with the Rio Grande International Studies Center.

I've also built a private-chef business across multiple markets, bringing a practical, client-centered approach to understanding needs and improving experiences.

Experience

Work history, roles, and key accomplishments

AS

UX Research Lead

ASD123

Oct 2023 - Nov 2023 (1 month)

Led research strategy for adapting a clinician-supported speech-development app for independent at-home use. Conducted interviews with speech-language pathologists, guardians, and special-education teachers, and triangulated findings with competitive and secondary research to identify design opportunities.

Education

Degrees, certifications, and relevant coursework

General Assembly logoGA

General Assembly

Certificate, User Experience Design

Completed the User Experience Design Immersive certificate, focusing on user-centered design and research methodologies.

Texas A&M International University logoTU

Texas A&M International University

Bachelor of Arts, Communication

Activities and societies: Conducted 60 in-depth oral-history interviews with Laredo residents about childhood cinema-going at the historic Plaza Theatre, contributing primary qualitative evidence to an international study spanning Mexico, Spain, and Colombia.

Earned a Bachelor of Arts in Communication, with a focus on qualitative research under the supervision of Dr. José Carlos Lozano.

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