Casey Dean
@caseydean
Digital systems and content strategist bridging IT and healthcare communications.
United StatesWhat I'm looking for
I manage end-to-end digital infrastructure, brand strategy, and technical communications for clinical research and healthcare systems. I’ve led digital impact brand initiatives, including the end-to-end design and management of scalable web assets and the digital rebranding of a major research institute.
I’m known for bridging the gap between technical IT systems and strategic content—standardizing brand guidelines across teams, improving institutional reporting efficiency, and strengthening stakeholder engagement. I also bring hands-on health IT implementation experience (EHR scaling across 150+ clinical sites) and performance-driven digital marketing results, including a 40% conversion-rate lift.
Experience
Work history, roles, and key accomplishments
Digital Communications Specialist
Memorial Health Care System
Oct 2022 - Present (3 years 8 months)
Managed end-to-end digital infrastructure and technical communications, leading the design and delivery of scalable web assets and a healthcare research institute digital rebranding. Improved SEO and multimedia content strategies using analytics to increase stakeholder and donor visibility.
Health IT Implementation Technician
MaxHealth
Apr 2021 - Oct 2021 (6 months)
Implemented and scaled EHR systems across 150+ clinical sites, improving UI/UX usability for medical staff. Partnered with IT and clinical teams to resolve system integration issues during large-scale rollouts.
Marketing Analyst
Pack Leashes
Jan 2020 - Dec 2020 (11 months)
Used data-driven insights to overhaul digital marketing strategy and optimize conversion performance, delivering a 40% increase in conversion rates.
Education
Degrees, certifications, and relevant coursework
Florida State University
Bachelor of Science, Information Technology
2018 - 2022
Earned a B.S. in Information Technology at Florida State University from 2018 to 2022.
Tech stack
Software and tools used professionally
Availability
Location
United StatesAuthorized to work in
Website
caseydean.mePortfolio
caseydean.meJob categories
Skills
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