Looking for a job

Julian Rogers

@juliandrogers

Message

I build corporate marketing communications, brand strategy, and executive narratives for growing organizations.

United States

Message

What I'm looking for

I'm looking to lead communications and brand strategy for an organization where I can advise senior leaders, build clear narratives around change, strengthen digital visibility, and develop high-performing communications programs.

I've led corporate communications, brand strategy, and executive advisory work for organizations including HealthTap, Northern California Medical Associates, Philips Healthcare, Kaiser Permanente Washington Health Research Institute, and New Horizon Medical Solutions. I turn complex technical, clinical, and organizational change into clear narratives for executives, employees, media, and public audiences.

Through The Jooj and in leadership roles, I've built messaging systems, digital content strategies, thought-leadership programs, and brand governance from the ground up. My work spans SEO, lifecycle marketing, internal communications, media announcements, team leadership, and $450K+ event and brand programs.

Experience

Work history, roles, and key accomplishments

Current

Marketing & Brand Strategy Consultant

Current

The Jooj

Jan 2021 - Present (5 years 8 months)

Independent communications and brand strategy consultancy advising technology, health-technology and professional-services clients end-to-end. Leads engagements from ambiguity to completion, owning brand stewardship and content strategy.

Communications Strategy Brand Governance Content Strategy SEO AI Content Tools Vendor Management

Director, Corporate Marketing & Comm.

New Horizon Medical Solutions

Jun 2025 - Apr 2026 (10 months)

Directed brand strategy & corporate communications for a healthcare organization navigating rapid growth, serving as strategic advisor to senior leadership. • Directed corporate website content strategy, press releases & media announcements, using SEO and performance-analytics dashboards to track audience reach.
• Produced two major industry events on a combined $450K+ content & event budget.

Corporate Communications Marketing Marketing Campaigns Web Content Strategy Social Media Strategy Digital Marketing Campaign Assets Event Marketing Management Event Marketing Strategy Executive Communication Press Release Writing Sales Enablement Management WordPress Ecosystem Paid Advertising

Doctor Community Lifecycle Marketing Mgr

HealthTap

Feb 2022 - Sep 2023 (1 year 7 months)

Content strategy and lifecycle engagement for a 100,000-member physician community on a national digital health technology platform, managed in HubSpot.
• Directed a recurring newsletter content program reaching roughly 100,000 physician subscribers end-to-end — strategy, editorial calendar, writing and production — achieving open rates exceeding 70%.

Corporate Communications Marketing Marketing Campaigns Web Content Strategy Social Media Strategy Digital Marketing Campaign Assets Executive Communication Email Campaigns Newsletter Development

Director of Marketing & Communications

Northern California Medical Associates

May 2018 - Jun 2021 (3 years 1 month)

Marketing content & communications leader for a 23-location, multi-specialty organization, rebuilding the organization's marketing function and owning brand narrative, digital strategy and local SEO end-to-end.
• Drove a local SEO & digital brand transformation — building Google Business Profiles for all locations and roughly 60 providers and lifting citation ratings from 3.7 to 4.4.

Corporate Communications Marketing Marketing Campaigns Web Content Strategy Social Media Strategy Digital Marketing Campaign Assets Executive Communication Brand Management Reputation Management Digital Marketing Strategy WordPress

Web Content Producer & Writer

Kaiser Permanente Washington Health Research Institute

Mar 2014 - May 2018 (4 years 2 months)

Produced web content strategy for research institute, translating complex technical & scientific research for professional & public audiences.
• Produced complex research content as accessible, narrative without oversimplifying scientific substance.
• Grew digital audience through content strategy & SEO — increasing page views 8.6%, organic search 7% and social acquisition 2% quarter-over-quarter

Web Content Strategy Social Media Strategy Digital Marketing Campaign Assets Brand Management Reputation Management Digital Marketing Strategy Research Communication Web Production Writing And Editing

Senior Manager, Internal Communications

Philips Healthcare

Jul 2006 - Apr 2011 (4 years 9 months)

Directed enterprise internal & executive content strategy for a global B2B medical device manufacturer, supporting product launches & corporate initiatives across 5,000+ employees.
Authored & edited executive presentations, sales enablement content, financial reporting narrative & change communications, translating complex technical & product information for internal, cross-functional audiences.