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Brian Kamau

@briankamau5

PPC Media Buyer at Utopia Digital Agency who scaled monthly ad spend from $40K to $300K and generated over $1M in sales.

Kenya

Message

At Utopia Digital Agency, I managed and optimized Google Ads, Meta Ads, and TikTok Ads campaigns for ecommerce, lead-generation, and professional-services clients. I built campaigns around client KPIs, conducted PPC and conversion audits, and implemented tracking with GA4, Google Tag Manager, and Meta Pixel.

At ClickPower Agency, I scaled monthly ad spend from $40K to $300K across Google, Meta, and TikTok, generating over $1M in sales revenue. I also grew total sales revenue 72% to more than $1.2M and tripled conversion rates through data-driven optimization and funnel testing.

Experience

Work history, roles, and key accomplishments

Senior Performance Marketer / Media Buyer

Utopia Digital Agency

Dec 2025 - Aug 2026 (8 months)

Managed and optimized paid media campaigns across Google Ads, Meta Ads, and TikTok Ads for clients in ecommerce, lead generation, and professional services. Built campaign strategies around client KPIs and implemented conversion tracking using GA4, Google Tag Manager, and Meta Pixel.

Google Ads Meta Ads TikTokAds GA4 Google Tag Manager META Pixels Campaign Optimization Budget Management A B Testing Conversion Tracking performance reporting

Ecommerce & Lead Gen Media Buyer

ClickPower Agency

Aug 2024 - Nov 2025 (1 year 3 months)

Scaled monthly ad spend from $40K to $300K across Google, Meta, and TikTok, generating over $1M in sales revenue. Grew total sales revenue 72% and tripled conversion rates through extensive split testing and full-funnel optimization.

Google Ads Meta Ads TikTokAds Budget Management A B Testing Conversion Rate Optimization Data Analysis ROAS optimization CPA reduction Upselling Creative Strategy

PPC Media Buyer

Bounteous

Jul 2023 - May 2024 (10 months)

Co-led creative development across paid channels, driving a 35% increase in engagement and a 25% increase in conversions. Managed and optimized campaigns across Google, TikTok, Facebook, Instagram, and YouTube Ads for multiple client accounts.