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Breylin BectonBB
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Breylin Becton

@breylin-becton

Product and Project Manager (CSPO) driving AI-enabled business transformation with data fluency and a knack for cross-functional collaboration

United States
Message

What I'm looking for

I’m looking for a product-led role where I can scale AI-enabled operations and customer-facing workflows, partner closely with stakeholders, and use data to drive measurable business outcomes—supported by transparent execution and strong accountability.

I am a Product-focused people person with a knack for cross-functional collaboration and strategic problem solving.

I have held roles across operations, acquisition marketing, Transformation and Innovation, and AI Enablement, delivering results at scale, managing teams, and elevating spirits through tough change-heavy times.

At my heart I am a creative, but I am balanced in that I love research as much as I do storytelling.

While in my Marketing Roles played a key role in the development and product ownership of a listing management platform, managed a team of offshore resources and internal marketing coordinators. I also managed our Google Ads and Analytics reporting.

Following that time I was on a Transformation team and collaborated to stand up an integration for a customer facing AI tool that was piloted and then rolled out over a portfolio of 100K+ homes.

Since then, I have been managing that tool and it’s associated vendor relationships while also assisting in developing the companies vision for further AI Enablement.

Experience

Work history, roles, and key accomplishments

IH
Current

Program Manager, AI Ops & Enablement

Feb 2025 - Present (1 year 5 months)

Oversaw management and vendor relations for an AI Leasing Assistant and created novel reporting methods to keep National Leadership informed of performance trends. Audited 1,500+ leasing conversations, updating the AI knowledge bank and helping drive ~10% reduction in share of handoffs due to missing or incomplete knowledge.

IH

Initiative Manager, Transformation

Jan 2023 - Feb 2025 (2 years 1 month)

Led cross-functional inaugural Transformation & Innovation Office initiatives for AI for Leasing and Resident Rewards as an intermediary, project manager, and product owner to launch and monitor pilots. Conducted market research and product requirements work, facilitated recurring working sessions and retrospectives, and supported change management through transparency and accountability.

IH

Marketing Specialist / Marketing Manager

Jan 2017 - Jan 2023 (6 years)

Monitored and optimized the listings queue from local leasing teams, overseeing a team of 10 associates and running quality assurance audits. Served as product owner for the Marketing Administrative Console and led the transition of property listings to TaskUs to drive the highest daily volume of listing completion in the company’s lifetime.

Education

Degrees, certifications, and relevant coursework

University of North Texas logoUT

University of North Texas

Bachelor of Science, Broadcast Journalism

2013 - 2016

Grade:

Earned a Bachelor of Science in Broadcast Journalism, with a minor in Political Science, at the University of North Texas.

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