Brandon Ong

Managed SEO Specialists and Web Developers, tracked KPIs, and built department SOPs. Executed on-page, off-page, and technical SEO for American and British B2B clients, and created GEO, YouTube, Reddit, Quora, and Wikipedia playbooks.

(1) Leadership Roles:
• Managed SEO Specialists & Web Developers
• Tracked SEO Specialists' KPIs & results
• Built department SOPs & procedures

(2) SEO Work:
• Executed SEO tactics for American & British clients (B2B)
• On-Page SEO (keyword research, prompt research, topical research & content editing)
• Off-Page SEO (link building, digital PR & brand mentions)
• Technical SEO (site audit, schema

Caring for a family member.

(1) Leadership Roles:
• Managed 7 SEO Specialists, 2 Copywriters & 1 Designer
• Proposed ideas to management to improve the department & SEO packages
• Project management & allocation
• Built department SOPs & Procedures

(2) SEO Work:
• Optimised for AI Overviews
• On-Page SEO
• Off-Page (link building, outreach, repurpose content, Reddit, Quora, Facebook, community building, etc)
• Technical S

• Led the SEO Team
• SEO
• Meta Ads
• Conducted SEO workshops & training

• Co-leader of SEO Department
• Keyword Research
• Content Writing
• On-Page SEO
• Off-Page SEO
• Technical SEO
• Mentored Junior SEO Executives
• Conducted SEO workshop trainings
• Contribute ideas to improve SEO department’s SOPs and services
• Project Allocation

Handled content writing, SEO, social media management, email marketing, branding, basic graphic design, video creation, digital PR, and media relations.

• Content Writing
• SEO
• Social media management
• Email Marketing / Newsletters
• Branding / Brand Strategy
• Basic graphic design
• Video creation
• Digital PR
• Media Relations

• Content Writing
• SEO
• Video Creation (iMovie)
• Basic graphic design (Canva)
• Wix website design

• Copywriting
• Traditional PR
• Digital PR
• Media Relations
• Newsletters
• Event Management
• Social Media Management

Throughout my academic journey at Cardiff University, I developed a broader perspective in terms of culture and thinking because of the international exposure that I gained when I was studying abroad in Wales. Combining my international and Malaysian experiences helped me write my academic law papers by incorporating the perspective on legal matters from two different cultures (Malaysia and the UK

Studied law at Cardiff University, gaining international exposure and developing strategic thinking skills. This experience enhanced my copywriting career, particularly in education and travel content.

During my first and second year of law school, I learned the art of advocacy, to question the system and challenge what seems wrong in the eyes of societal norms.

Legal writing has equipped me with the right skill sets to deliver excellent quality writing in my academic essays, coupled with impeccable research skills to source for reliable and relevant information, both online and offline, to ef

Completed the first two years of law school, learning advocacy and legal writing. Developed strong research and persuasive writing skills.

I picked Law and Economics during my A-Level course because both courses go hand in hand with each other. I wanted to expand my knowledge and understanding of economics to assist me in furthering my quantitative skills such as doing mathematics when I elected Economics as one of my subjects. At the same time, I chose law because I have a strong interest in writing and research and compiling my tho