Becca Taylor
@beccat
Agile digital marketer with 4+ years of experience
United StatesWhat I'm looking for
Internal and client-facing experienced marketer passionate about enhancing brand awareness through digital marketing channels and implementing DEIB values. Certifications include Hootsuite & Google Analytics
Experience
Marketing Coordinator
Shift Paradigm
Feb 2022 - Nov 2022 (9 months)
Joined marketing team to orchestrate brand awareness and engagement. Also establish professional relationships with key prospects, clients, and partners alongside sales team. Focused on nurturing leads across various channels as they move throughout sales and marketing funnel. Also organized and executed conferences, panel discussions, and virtual events with partners as well.
Account Specialist
LeadMD
Jul 2019 - Feb 2022 (2 years 7 months)
Perform outbound sales activities to field in-bound prospects and determine fit, uncovering prospect pain points across martech stack.
Drive prospects to marketing events including conference, webinars, lunch and learns, panel discussions, and hybrid events alongside sales team. while leveraging a broad internal marketing and sales tech stack to analyze warm lead engagement and sales pipeline.
Business Development Representative
Attainia
Jun 2018 - Jun 2019 (1 year)
Proactively seek leads, efficiently address prospects to uncover their needs and educate on Attainia’s solutions. Develop and produce presence multiple events, trade shows, and conferences. Support marketing team with design and deployment of content across various channels. Assisted sales team with qualification and hand off of numerous prospective leads for pipeline.
Tech stack
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