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Barbara Silva

@barbarasilva

Inbound Sales Specialist driving SaaS growth through SPIN Selling, CRM-led pipeline control, and measurable conversions.

Brazil
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What I'm looking for

I’m looking for a SaaS role where I can own inbound/B2B sales from lead qualification to closing, using CRM and SPIN Selling to drive measurable conversion improvements, and where my reporting and support experience helps customers succeed.

I’m a B2B and Inbound Sales Specialist with over 5 years of experience in SaaS software sales, owning the full commercial cycle—from prospecting and lead qualification to product demonstrations, negotiation, closing, and post-sale support. I structure sales funnel journeys for trial-period leads with a focus on user activation, consistent follow-up, and strong pipeline management. I use SPIN Selling methodology and tailored call scripts to improve efficiency and handle objections confidently.

In my most recent role, I designed and implemented customized sales funnels that converted over 20% of leads into paying customers, while managing leads through email, WhatsApp, and CRM to maintain pipeline control. Previously at Kommo Brasil, I captured and qualified leads using CRM tools and marketing automation, reducing operational costs by 30%, and increased conversion rates by 20% through strategic follow-ups. I’m results-oriented and motivated by personalized solutions, sales funnel performance reporting, and helping teams improve customer experience.

Experience

Work history, roles, and key accomplishments

Education

Degrees, certifications, and relevant coursework

Federal University of Rio Grande (FURG) logoFF

Federal University of Rio Grande (FURG)

Bachelor's Degree, International Relations

2016 - 2020

Earned a Bachelor's degree in International Relations at Federal University of Rio Grande (FURG) from 2016 to 2020.

IB

InstitutoTécnico de Barueri

Technical Degree in Business Administration, Business Administration

2012 - 2014

Completed a Technical Degree in Business Administration at InstitutoTécnico de Barueri from 2012 to 2014.

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