Seeking to leverage my 11 years of digital marketing expertise to drive impactful campaigns and maximize ROI in a dynamic and growth-focused environment in the fields of digital marketing, PPC, SEM, and Paid search.
BKLooking for a job
Babar Khan
@babarkhan
Digital marketing professional with 11 years of experience in PPC and social media marketing.
PakistanWhat I'm looking for
As a Marketing Professional with over 11 years of experience, I have a proven track record in creating impactful digital advertising campaigns. Throughout my career, I have successfully designed and managed around 2,100 digital ad campaigns, strategically investing approximately $2.4 million in total ad spend. This significant investment has been carefully allocated to maximize ROI and drive substantial growth for the organizations I have worked with.
Managed and executed over 1,200 high-impact Google and Facebook ad campaigns with an ad spent of above 1 Million USD, driving significant traffic and engagement. Launched and optimized PPC campaigns across major platforms, leveraging advanced tools such as Google Ads, Facebook Ads Manager, Google Analytics, SEMrush, and HubSpot. - Directed multimillion-dollar budgets for digital marketing campaigns, ensuring optimal allocation and spending efficiency to maximize ROI.
Experience
Work history, roles, and key accomplishments
CL
Current
Vice President Digital Marketing
Code Ninety Ltd.
Dec 2021 - Present (3 years 6 months)
As Vice President of Digital Marketing at Code Ninety Ltd., I managed over 1,200 high-impact Google and Facebook ad campaigns, strategically investing $2.4 million. My efforts drove significant traffic, engagement, and a 200% increase in ad performance while reducing cost-per-acquisition by 30%. I also directed multimillion-dollar budgets and implemented data-driven strategies to enhance audience.
AL
Senior Project Development Manager
Afiniti Ltd.
Feb 2021 - Jan 2022 (11 months)
In my role as Senior Project Development Manager at Afiniti, I increased online engagement by 35% and lead generation by 50% through targeted ad campaigns. I optimized PPC campaigns, achieving a 25% reduction in CPC and a 40% boost in CTR, while enhancing marketing ROI by 30% through advanced analytics.
TL
Project Manager & Marketing Strategist
Technado PVT Ltd.
Feb 2018 - Feb 2021 (3 years)
As Project Manager & Marketing Strategist at Technado, I executed marketing strategies that resulted in a 40% increase in online visibility and a 60% growth in website traffic. I launched over 500 targeted ad campaigns, achieving a 30% reduction in CPA and a 50% increase in conversion rates.
AX
Senior Manager Application Development & Marketing
Axact
Jan 2017 - Dec 2018 (1 year 11 months)
At Axact, I directed the development of mobile applications, achieving 1.5 million downloads in the first year. I implemented user acquisition strategies that reduced CPI by 60% and improved user retention rates by 50%, while optimizing app store listings for better conversion.
KB
DMM & IT Officer
KASB Bank
Jul 2016 - Jan 2017 (6 months)
As DMM & IT Officer at KASB Bank, I managed digital marketing campaigns that resulted in a 40% increase in online engagement. I utilized analytical skills to improve customer satisfaction by 30% and developed responsive landing pages to enhance user experience.
TC
Team Lead (IT/Digital Marketing)
Teletec Co.
Jan 2015 - Jun 2016 (1 year 5 months)
In my role as Team Lead at Teletec, I designed and managed the digital marketing department, achieving a 50% increase in online engagement. I implemented targeted email campaigns that improved open rates by 30% and conversion rates by 25%.
TCSoftware Developer
TCS
Jan 2013 - Oct 2013 (9 months)
Assisted software engineers with the design and implementation and participated in coding, debugging, and testing software applications to support project development. Assisted with basic tasks related to digital media and marketing, such as updating content and managing online assets.
Education
Degrees, certifications, and relevant coursework
Babar hasn't added their education
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Tech stack
Software and tools used professionally
Availability
Looking for a job
Location
PakistanAuthorized to work in
Website
adsninety.com/babarkhanSalary expectations
35k-75k USD
Social media
Job categories
Digital Marketing ExpertDigital Marketing ManagerMarketingDigital MarketerDigital Marketing GuruDigital Marketing ExpertDirector of Digital MarketingMarketing GuruVP MarketingEmail MarketerGrowth MarketerInbound MarketerProduct MarketerHead of MarketingMarketing DirectorMarketing SpecialistDirector of Marketing
Skills
Digital MarketingPPCGoogle AdsFacebook Ads ManagerGoogle AnalyticsSEMrushHubSpotBootstrapFlutterMarketing Budget ManagementRecruitmentSales RevenueFacebook AdsFirebaseGmailPaid MediaPaid SocialPaid SearchPaid AdvertisingPaid Media MarketingPaid Social MarketingPaid Search MarketingDigital Paid CampaignsPaid Search AdvertisingPaid Marketing StrategyGoogle SearchMarketingB2C MarketingB2B MarketingApp MarketingWeb MarketingSaaS MarketingPaid MarketingPaaS MarketingEmail MarketingEvent MarketingBrand MarketingMarketing ToolsB2B2C MarketingOnline MarketingSocial MarketingMobile MarketingFacebook MarketingFacebook AdvertisingInstagram AdsGoogle And Meta (Facebook Instagram) Feeds
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