Open to opportunities

Audrey Gray

@audreygray

Marketing and communications specialist driving data-led campaigns and cross-functional operations for measurable growth.

United States

Message

What I'm looking for

I’m looking for a role where I can own multi-channel campaign execution, optimize budgets with performance analytics, and lead cross-functional projects—translating complex ideas into compelling narratives that drive measurable growth.

I’m a dynamic communications and marketing specialist with over 8 years of experience leading multi-channel digital campaigns, project operations, and cross-functional teams. I build data-driven strategies that scale brand presence—delivering an 800% growth in social media engagement and maintaining 60% email open rates.

I managed end-to-end operations for 3 paid multi-channel marketing campaigns, generating over 2 million impressions while optimizing budgets through performance analytics. Previously, as Executive Director & Co-Founder, I built and scaled a private educational enterprise from brick-and-mortar to a fully remote online model, implemented an LMS and centralized Flowlu CRM/ERP for streamlined operations, and led full-funnel digital marketing.

Experience

Work history, roles, and key accomplishments

Current

Strategic Communications Coordinator

Current

The University of Texas at San Antonio

Feb 2024 - Present (2 years 4 months)

Managed end-to-end operations for 3 paid multi-channel marketing campaigns, generating 2M+ impressions and optimizing budgets using performance analytics. Revamped the institutional research LinkedIn strategy (800%–900% more monthly impressions) and maintained ~60% email open rates through continuous A/B testing.

Multi channel Marketing LinkedIn Content Strategy Performance Analytics Budget Oversight Stakeholder Management Marketing Automation

Executive Director & Co-Founder

Loon Loon English

Jul 2020 - Nov 2023 (3 years 4 months)

Built and scaled an educational enterprise and led the operational pivot from brick-and-mortar to a fully remote online model. Launched a WordPress website, ran Facebook advertising, implemented Flowlu CRM/ERP for student invoicing and records, and developed automated email lead-nurture flows.

WordPress Website Launch Facebook Advertising Email Nurture Flowlu CRM ERP Educational Operations Client Student Invoicing Workflows

Acting Manager, Comms & Quality

Royal Melbourne Institute of Technology (RMIT)

Apr 2018 - May 2020 (2 years 1 month)

Coordinated complex accreditation and operational approvals for new international degree programs, aligning cross-functional teams across three cities. Scripted and directed a 13-part explainer video series and supervised a remote cross-functional team to launch a native mobile app for incoming students.

International Program Accreditation Project Management Cross Functional Team Leadership Remote Team Mobile App Launch Coordination Stakeholder Management

Coordinator of Academic Operations

The New School

Oct 2011 - Jul 2014 (2 years 9 months)

Designed and launched a university blog on WordPress and managed a creative team (writer and photographer) to scale daily publishing output. Supervised government accreditation workflows that resulted in approval and launch of multiple new higher education degree programs.

Content Team Leadership Project Tracking